Pay Per Click Specialist

Pay Per Click Specialist – POS25236 Based : Edenvale Salary: R35 – 40 000.00 pm About the Role Our client is seeking a highly motivated and experienced PPC / Paid Media Specialist / Search Engine Marketing Specialist to join their marketing team. The successful candidate will manage and optimise paid media campaigns across Google, Facebook/Instagram, TikTok, and email marketing platforms. This role requires a strategic, analytical thinker with a passion for digital marketing and a proven track record of delivering results. Key responsibilities include: • Developing and implementing effective PPC strategies to drive conversions and revenue growth; • Conducting keyword research and ad copywriting to create compelling ads that resonate with target audiences; • Managing and optimising paid media campaigns across multiple platforms, including Google Ads, Facebook Ads, Instagram Ads, TikTok Ads, and email marketing platforms; • Analyzing campaign performance data to identify trends, opportunities, and areas for improvement; • Collaborating with cross-functional teams, including creative, copywriting, and analytics teams, to ensure seamless execution of paid media campaigns; • Staying up-to-date with the latest industry trends, best practices, and platform updates to continuously improve campaign performance. About the Company Our client is a leading [industry/sector] company that is passionate about innovation and customer satisfaction. They are committed to delivering exceptional results and providing a positive work environment for their employees.