Outbound Marketeer

We are growing rapidly with our solutions for tank- / load maps, telematics, EV solutions & telecom. Therefore, we are looking for an Outbound Marketing Manager who will strengthen our market position & help our Outbound Sales Team sell faster + more effectively.

Takenpakket:

1. Strategy & execution
   You develop + lead outbound marketing campaigns that deliver high-quality + good leads, contributing to our sales goals in the B2B fleet/logistics sector.
2. Message & value proposition
   You translate our solutions into compelling messages that resonate with the challenges of fleet managers, transport companies & logistics players.
3. Channel strategy
   You choose the right mix of outbound channels (mail, cold calling, social, direct mail…), and optimize multi-channel campaigns for maximum reach + impact.
4. Performance measurement & optimization
   You track KPIs (open rates, CTR, conversion percentages), conduct A/B tests, and continuously adjust for better results + ROI.
5. Collaboration
   You work closely with sales, marketing, product to execute campaigns seamlessly & always in line with our latest features + proposals.
6. Data & insights
   You analyze market/customer data to refine campaigns & make our outbound approach as relevant as possible.
7. Innovation & trends
   You keep the market + technology sharp in focus & constantly seek new ways to make campaigns smarter, more creative, and more effective.