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Docleads

3 months ago

Online Marketing Manager - Website & SEO

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Company information

Company
Docleads
Location
Munich Germany
Posted
3 months ago
View all jobs at Docleads

Job description

We make doctor's offices and clinics the first choice for their desired patients. As a specialized practice marketing agency from Munich, we combine data-driven performance marketing with genuine industry understanding and ensure that our customers are not only visible online but also dominate and win the right patients for their desired treatments.

We're growing quickly and want to continue scaling. And we're looking for people who will actively drive this growth.

What's particularly important to us:

We're not looking for an execution organ or a beginner. For this role, you bring at least 3 years of experience in online marketing, think cross-channel, and want to achieve measurable results for your customers. Not just doing tasks and waiting for the next briefing.

This is you:

  • You have a digital marketing overview of your customers – from website to SEO to paid channels and always know what's currently having the greatest impact.
  • You take responsibility, think with it, and bring in own ideas proactively.
  • You're a strategic partner as well as an implementer: someone who plans and also takes action and delivers results.

Tasks

Strategy & Planning

  • You analyze the digital presence of your customers comprehensively and develop clear, prioritized action plans – with a focus on what really brings in desired patients.
  • You know which channel has the greatest impact in each project and sets the right priorities.
  • You think cross-channel and understand how website, organic visibility, and paid channels work together.
  • You're an active sparring partner for our Customer Success Managers: you relieve them operationally and think strategically with them.

SEO & GEO

  • You develop and implement online marketing strategies, always with a clear focus on measures that really bring in revenue.
  • You tackle technical SEO yourself: crawling, indexing, loading times, Core Web Vitals, structured data. You know what you can solve yourself and when you need someone else.
  • You have a good understanding of GEO and know how AI-based search affects the visibility of practices.
  • You optimize existing content, steer content measures, and know how technical SEO and content work together.

Website & Conversion Optimization

  • You actively work on your customers' websites and know what a page needs to turn visitors into patients.
  • You design and optimize landing pages.
  • You recognize technical and content weaknesses on websites and lead concrete measures.

Qualification

  • Degree in Marketing, Communication, Business Administration or a comparable qualification.
  • At least 3 years of professional experience in online marketing, ideally in the agency field.
  • Strong knowledge in SEO and GEO, technical website optimization, and content – you know the mechanics, not just the surface.
  • Plus: Experience with Google Ads.
  • Familiarity with GA4, Google Search Console, and common online marketing tools.
  • Understanding of conversion, landing pages, and what a website really performs.
  • Eigenverantwortung, drive, and implementation strength.
  • Very good German language skills in writing and speaking.
  • Bonus: Experience in the healthcare or medical field. Those who know doctor's offices and clinics as customers start with a clear advantage at us.

Benefits

  • Direct alignment with Team Lead and Management: your ideas land where they belong.
  • Regular 1:1 feedback and a culture that really hears and values your opinion.
  • A work environment that sets store by self-responsibility and drive instead of micromanagement and control.
  • An attractive salary package.
  • Wellpass, Edenred & Corporate Benefits.
  • Ticket takeover for Germany.
  • Hybrid working & flexible working hours.
  • 30 vacation days.
  • Up to 30 days of remote work per year – from anywhere.
  • An annual training budget.

We look forward to your compelling application!

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