Online Marketing Manager (m/w/d)

We advise entrepreneurs and private individuals at Rettig & Partner to build lasting legacies. Through tailored foundation and investment solutions. We are growing. And with that, we need someone who takes our external impact into their hands: creatively, strategically, and with a genuine sense of what works.

As Online Marketing Manager (m/w/d), you will be responsible for how Rettig & Partner is perceived. You decide which story we tell and how.

Aufgaben

• Content, that doesn't sound like content: You develop ideas for Reels, formats, and series, for personal marketing just as much as for thematic topics around foundations and investments. You think not in individual postings, but in impact. And you set (with videographers and other service providers) what you imagine.
• Texts with attitude: Newsletters, landing pages, captions. Everything that goes outside comes through you. You know that a good first sentence is more important than three perfect paragraphs. Style and substance in one. And yes, of course, you can let yourself be supported by AI tools, as long as your head works.
• Paid meets Organic: You help with planning and controlling campaigns on Meta or LinkedIn. From the target group to evaluation. And you understand how organic reach and paid visibility reinforce each other instead of cannibalizing.
• Employer Branding, that really works: You recognize which moments from our daily life are worth telling and set them up so that those who fit us think: 'I want to go there.' Not because it looks nice, but because it fits.
• Schnittstelle zu Sales: You work closely with our CRM- and sales expert together. You both think in funnel logic: What brings leads? What builds trust? What converts and why?

Qualifikation

• Experience in online marketing, whether agency, in-house or on your own account, is crucial as long as you know what you're doing.
• A genuine sense for language: You don't write, you communicate.
• Fundamental knowledge of Meta Ads. You can set up a campaign, evaluate it, and improve it.
• Familiarity with tools like HubSpot, Canva, CapCut or comparable solutions for newsletters, landing pages, and creatives.
• Eigenverantwortung as an attitude: You see what's needed and set it up. Without constantly waiting for instructions.
• Interest in the topic field: Who finds foundations and investments boring from the start will not make content that convinces.

Benefits

• Echte Gestaltungsfreiheit: You build something up that's still not finished.
• Zentraler Arbeitsplatz in den Königsbau Passagen in Stuttgart, right in the city.
• A small, well-coordinated team with high appreciation, close collaboration, and regular team events.
• Fachliche und persönliche Förderung. Individually, not according to schema F.
• Flache Hierarchien, kurze Wege, direct cooperation with the management.
• A fair salary that grows with you and your results.
• Einstiegsgehalt: from 3,500 € brutto, with clear development prospects.

Then you're probably someone who doesn't just produce content, but understands why it works. Someone who doesn't wait for briefings, but recognizes what's needed next. For marketing that's not an end in itself, but a tool: for growth, visibility, and trust.

We look forward to your application and to getting to know you.

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