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Equinox Capital

1 year ago

Online Content Executive (Pipeline recruitment)

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Company information

Company
Equinox Capital
Location
South Africa, Western Cape, Cape Town Region South Africa
Posted
1 year ago
View all jobs at Equinox Capital

Job description

Monitor, analyse, and report on the performance of all digital marketing campaigns across various channels (e.g., SEO, PPC, Social Media, Email, Display, Affiliates). ● Identify key trends, opportunities, and issues from performance data, providing actionable recommendations for optimisation. ● Develop and maintain comprehensive dashboards and reports to track KPIs and present findings to stakeholders. ● Conduct in-depth audience segmentation analysis to inform targeted marketing strategies. ● Utilise data analytics tools to measure and evaluate the effectiveness of marketing initiatives. ● Collaborate with cross-functional teams to develop and implement marketing strategies. ● Stay up-to-date with industry trends and best practices in digital marketing. ● Develop and maintain strong relationships with stakeholders to ensure effective communication and collaboration. ● Provide expert-level support to the marketing team, offering guidance and training as needed. ● Develop and maintain comprehensive dashboards and reports to track KPIs and present findings to stakeholders. ● Conduct in-depth audience segmentation analysis to inform targeted marketing strategies. ● Utilise data analytics tools to measure and evaluate the effectiveness of marketing initiatives. ● Collaborate with cross-functional teams to develop and implement marketing strategies. ● Stay up-to-date with industry trends and best practices in digital marketing. ● Develop and maintain strong relationships with stakeholders to ensure effective communication and collaboration. ● Provide expert-level support to the marketing team, offering guidance and training as needed.

Required skills

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