Media Planner

Location: Warsaw

Your responsibilities

As a MEDIA PLANNER, you will join the Agency Planning team, where you will co-create 360° strategies and media plans for one of the most recognizable FMCG brands on the market. On a daily basis, you will combine your digital competencies with integrated campaign planning, translating the client's business objectives into effective media activities.

This is a role where you will have the opportunity to develop a strategic approach to media, close collaboration with the client, and execution of campaigns using various communication channels.

On a daily basis, you will:

• plan and coordinate 360° media campaigns,

• analyze briefs and translate client business objectives into media recommendations,

• co-create communication strategies and media plans tailored to target audiences, budgets, and set KPIs,

• cooperate with specialist teams responsible for detailed planning, purchase, and campaign optimization,

• analyze campaign results, draw conclusions, and recommend solutions to increase activity effectiveness,

• prepare presentations, recommendations, and campaign summaries for the client,

• participate in client meetings and build partnership relationships,

• track media trends, new advertising formats, and opportunities for their use in campaigns.

Our requirements

• experience in media campaign planning, especially in the digital area,
• knowledge of the digital advertising ecosystem,
• knowledge of 360° campaign planning principles and the ability to combine different communication channels,
• experience in analyzing campaign effectiveness and drawing conclusions based on data,
• ability to prepare and present media recommendations,
• experience in collaborating with clients and specialist teams,
• English proficiency at B1+ level.

Nice to have

• experience in servicing clients from the FMCG industry and knowledge of the specifics of television campaigns and other offline media.

What we offer

• employment contract,
• hybrid work – 3 days from the office, 2 days from home,
• benefits package available after the first month of cooperation, including life insurance, private medical care, and subsidies for English language learning and a sports card,
• discounts in our employee canteen,
• opportunity to use workation after six months of work,
• weekly breakfasts in the office for everyone,
• periodic integration meetings,
• an extensive offer of internal and external training,
• opportunity to join the Innovation Community – a program run jointly with Mspark, within which we develop and implement innovative ideas in the MARTECH area,
• access to modern technologies and tools that genuinely improve daily work and save time,
• employee referral program, through which you can recommend people from outside the organization,
• opportunity for development within our companies – both through changing career paths and developing towards an expert or managerial role,
• a well-organized Induction program that will facilitate your onboarding and make your first days in a new job less stressful,
• support within the Employee Assistance Program (EAP), including mental health counseling and access to the Telus Health One platform.
• …and something that is not standard everywhere: an atmosphere where people truly support each other, appreciate each other's work, and are eager to share knowledge.

Benefits

• subsidies for sports activities
• private medical care
• subsidies for language learning
• life insurance
• fruit
• integration meetings
• no dress code
• additional social benefits
• employee referral program
• charitable initiatives

What does our recruitment process look like?

Before you, there will be a phone interview, followed by a meeting with your future manager accompanied by HR. During the meeting, we will want to assess your competencies, but we also count on you telling us about yourself, as we want to build teams that feel good in each other's company.

Sounds interesting? Apply and see how we can create the future of media together!

EssenceMediacom

EssenceMediacom is an agency brand belonging to WPP Media. We specialize in creating strategies that not only optimize advertising activities but also drive large-scale business growth. We rely on data and technology, we act for both people and algorithms, we combine diverse competencies, we test and learn, and most importantly – we evolve with our environment.

By clicking the “Apply” button or otherwise sending a recruitment application, you agree to the processing of your personal data by ESSENCEMEDIACOM POLAND SPÓŁKA Z OGRANICZONĄ ODPOWIEDZIALNOŚCIĄ with its registered office at: Plac Konesera 11, 03-736 Warsaw (Employer), as the data controller, for the purpose of conducting recruitment for the position indicated in the announcement.
Your personal data will be processed based on the following legal grounds: (a) to take action at your request before concluding a contract (e.g., information about expected salary and availability to start work); (b) based on our legitimate interest (e.g., name, surname, date of birth, contact details, education, professional qualifications, employment history); c) based on your consent, which is expressed by sending application documents containing information such as, for example, image or interests.The provision of all personal data mentioned above is voluntary, while the data listed in points a) and b) are necessary to participate in the recruitment. Failure to provide data results in the impossibility of considering the application. Providing other data is voluntary, but it may help in conducting the recruitment process efficiently.You have the right to request access to your data (including obtaining a copy), rectification of data, their erasure, restriction of processing, portability, as well as to object to their processing. You also have the right to lodge a complaint with the President of the Personal Data Protection Office.Your personal data may be transferred to providers of job posting services, recruitment management system providers, IT service providers (hosting), information system providers.The personal data provided by you will not be used for profiling or automated decision-making.Your personal data will be processed for a maximum of 1 year from the end of the announcement's publication, unless you have given separate consent for the use of your personal data in future recruitments.To exercise your rights or in case of any questions related to the processing of your personal data, please contact us at: [email protected].