Ad Astra Consultants
1 month ago
Media Manager
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Company information
- Company
- Ad Astra Consultants
- Location
- Singapore Singapore
- Posted
- 1 month ago
Job description
Roles & Responsibilities
- Lead Google media planning for assigned product areas and act as the primary media point of contact.
- Develop and execute large-scale brand and performance media campaigns.
- Partner with Product Marketing Managers to align media strategy with business and marketing goals.
- Manage and guide media agencies, ensuring quality execution, timely delivery, and continuous improvement.
- Monitor campaign performance, conduct QA and troubleshooting, and ensure data accuracy.
- Analyze first- and third-party data to identify audience insights and media opportunities.
- Drive campaign optimization to improve performance, efficiency, and business impact.
- Conduct competitive analysis and provide recommendations on media innovation and emerging solutions.
- Manage multiple projects, priorities, and large datasets across cross-functional teams.
- Provide strategic insights and thought leadership on media planning, buying, and campaign optimization.
Required skills
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