Einklang
4 months ago
Marketingmanager:in
Sign up to save this job, get alerts, and apply with an optimized CV.
Company information
- Company
- Einklang
- Location
- Cologne Germany
- Posted
- 4 months ago
Job description
We bring companies' energy consumption into harmony with sun and wind. We combine battery storage, dynamic tariffs, and intelligent control to enable medium-sized enterprises to receive independent and cost-effective energy. This turns energy from a risk factor into a competitive advantage.
Marketing for the middle class means translating complex energy topics at Einklang so that a CEO of a 200-employee company can understand them in two minutes and be eager for a conversation.
We are looking for someone who does not work like they did in 2018, but like they will in 2026. Own workflows, AI-supported, quick testing, quick learning. You build growth not over budgets, but over speed and substance.
Aufgaben
- You translate complex energy topics: battery storage, dynamic tariffs, atypical network usage, PPAs into content that really interests medium-sized enterprises.
- You build and operate our growth channels: LinkedIn (Company & Founder), Website, E-Mail-Outbound, Newsletter, Case Studies, and Lead Magnets.
- You use AI natively for content production, research, personalization, targeting, and reporting. You build your own workflows that give you leverage that a classical marketing team does not have.
- You work in fast test-learn cycles: what works? What doesn't? What can we scale?
- You are responsible for our MQL pipeline from lead generation to handover to sales, working closely with the sales team.
- You develop our brand voice further: honest, direct, without buzzword bingo. So, how medium-sized enterprises speak.
Qualifikation
- You have already done growth marketing, ideally in the B2B field, particularly with a focus on medium-sized enterprises or complex products that require explanation.
- You use AI not just for research, but to build: own GPTs/Projects, n8n workflows, automated research, AI-supported personalization. If you read this job description and think
Interested in this position?
Create your free account and tailor your CV to match this job.