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icorp

1 year ago

Marketing Technology Analyst - Hybrid

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Company information

Company
icorp
Location
México Mexico
Posted
1 year ago
View all jobs at icorp

Job description

Join our team as a Marketing Technology Analyst! We want to get to know you!

You will be responsible for designing, executing, and optimizing digital attraction campaigns (inbound & paid ads), managing the CRM, optimizing the website, and measuring marketing results with a focus on generating qualified leads (MQLs → SQLs).

Location:

Querétaro, Qro. Hybrid Modality

Schedule: Monday to Friday from 8:30 am to 6:00 pm

Requirements

  • Bachelor's degree in Marketing, Communication, Administration, or related field.
  • Experience: 1 year in digital marketing B2B (preferably in technology or services).
    Habilidades analíticas: management of marketing KPIs
  • Soft skills: proactivity, analytical thinking, result-oriented, organization, and teamwork capacity.

  • Tech knowledge:

  • Google Ads and LinkedIn Ads (campaigns with real budget).
  • SEO and SEM
  • Hubspot
  • CRM and automation processes
Main Activities and Responsibilities:
  • Design and execute digital attraction campaigns (Google Ads, LinkedIn Ads, SEM, SEO).
  • Manage the paid media budget and optimize campaigns.
  • Configure and administer HubSpot.
  • Maintain updated CRM, integrations, and lead scoring processes.
    Analyze and report key metrics
  • Optimize processes between marketing and sales (MQL to SQL SLA).
    Support website administration and landing pages for improved conversion.

  • Real experience in digital campaigns with budget.
  • Capacity to explain HubSpot automation workflows.
  • Data-driven thinking
  • Focus on B2B demand generation and alignment with sales.

Benefits

We offer
  • Labor law benefits
  • Basic salary
  • Quarterly bonus
  • Certifications in HubSpot, Google Ads, and LinkedIn Ads.
  • Ongoing growth opportunities in a dynamic team

If you meet the requirements and are excited to be part of our team, apply now!

Required skills

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