Marketing & Sales Services Section Manager (w/m/d)

„There is only one future before us, and that is the one that consists of our dreams – as long as we have the courage to break with conventions.“ - Soichiro Honda

Our philosophy is based on equality, respect, and the initiative to implement creative ideas. The joy we have in creating and selling our products, we want to pass on to our customers through our financing solutions for new cars and motorcycles. This succeeds us through the direct and uncomplicated way over the contract dealers, as well as through our strong cooperation partners.

We are a 100% subsidiary of the Honda Corporation since 1998 in Germany and have had a branch office in Barcelona, Spain since 2007. Furthermore, we operate the financial services business with cooperating partner banks in 15 European countries.

If you want to get to know our banking business and shape it, then you will be part of our team at the Frankfurt am Main location.

Aufgaben

Führung & Teamleitung

• Leadership of the MSS-Team, promotion of a collaborative and performance-oriented culture, and ensuring alignment with the strategic goals of Honda Bank.

Performance Monitoring & KPI-Management

• Responsibility for Business Intelligence with an Excel-first approach.
• Development and continuous improvement of a comprehensive Performance-Monitoring-Framework for campaigns, customer programs, product launches, etc.
• Monitoring important KPIs and deriving actionable recommendations.

Datenanalyse & Insights

• Conducting detailed analyses of customer behavior, campaign performance, conversion funnels, portfolio trends, and market dynamics.
• Creating clear dashboards, forecasts, and data-based management reports to support strategic decisions.

Strategisches Kampagnenmanagement

• Development and steering of the strategy for financing and marketing campaigns based on data-driven insights.

Kundenbindung & Wertmanagement

• Conceptualization and implementation of programs to increase customer loyalty and Customer Lifetime Value using segmentation models and analytical insights.

Stakeholder- & Schnittstellenmanagement

• Tight cooperation with internal departments and external partners to optimize the connection between marketing and sales activities.

Markt- & Wettbewerbsbeobachtung

• Analysis of market trends, competitive activities, and customer developments to proactively identify growth potential.

Compliance

• Safeguarding the compliance with all regulatory requirements and internal guidelines.

Produktlaunch-Strategie

• Responsibility for the strategic planning of new product launches, including pricing and offer structures.

Qualifikation

• Bachelor's degree in Data Analytics, Business Administration, Marketing Analytics, Business Intelligence, Finance or similar fields.
• Very good MS-Excel and PowerPoint skills.
• High affinity to data systems.
• Outstanding analytical skills and experience in deriving strategic decisions based on data.
• Multiple years of experience in performance monitoring, data analysis, campaign management or related fields – ideally in the automotive or financial services sector.
• Fundamental experience in working with BI tools (e.g. Power BI, Tableau, Qlik) and KPI/reporting frameworks.

Benefits

• Possible partial home office
• Flexible working hours
• Free parking space
• Company pension plan
• Employee leasing for cars and motorcycles
• Subsidization of fitness studio and canteen

We look forward to your application!

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