Marketing Projekt- & Content Manager (m/w/d)

Bodenglück is a rapidly growing E-Commerce start-up that helps people find exactly the right floor to match their life. Simple, digital, and with genuine consulting instead of overwhelming.

Aufgaben

Your Mission in this Role

In this role, you build our content world and community so that clicks become real Bodenglück moments. You are responsible for planning, producing, and optimizing content across all channels – with the goal of increasing reach, engagement, and conversion.

This is what you do with us

• You plan and steer our entire content production (Long-Form, Short-Form, Social, Ratgeber, Landingpages) from idea to publication.
• You produce images and videos together with our team or coordinate internal and external photographers.
• You create cross-channel editorial plans (e.g. Instagram, Pinterest) and ensure that our brand appears consistently and strongly everywhere.
• You write strong texts: Social Posts, Newsletters, Homestories, Ratgeber articles, and Landingpages that customers can pick up, inform, and buy.
• You maintain and update our content in the shop (Shopify) as well as in connected marketing tools and ensure that everything is content-wise, visually, and technically on point.
• You analyze the performance of our content, draw conclusions, and implement concrete optimizations.

Qualification

What sets you apart

• 2+ years of experience in Social-, Content- or Community-Marketing and have basic knowledge in the field of SEO
• You have very strong text skills in German and a good eye for image/video storytelling
• You have experience with common tools (e.g. Google Workspace, Canva, Meta Business Suite, Asana) and a basic understanding of KPIs such as Engagement, CTR, Conversion, and Watchtime.
• You work structured, prioritize sovereignly, and keep an overview even when dealing with many projects.
• You have a passion for start-ups: tempo, responsibility, direct communication, and plenty of design freedom are exactly your thing.

Benefits

How we tick – do we fit together?

Our Core Values are the filter through which we look at collaboration. If you find yourself here, you probably fit in very well with Bodenglück:

• „For the Team“ – You don't just look at your to-do list, but also at the people around you, share knowledge and help out when it's needed.
• „MacGyver Mindset“ – Challenges trigger solution-finding in you instead of excuses; you stay calm, make decisions, and find a way.
• „Make it happen“ – You are the driving force, take responsibility for topics and go the extra mile when it makes a difference for the team and customers.
• „Own it!“ – You think with us, question, structure, and decide in the sense of the greater good. Responsibility does not end with your task for you.
• „Level Up“ – You want to grow professionally and personally, share learnings with the team, and lift your work every year to a new level.

What you get from us

• A team that is based on trust, open communication, and honest feedback
• Flexible working hours, hybrid work & 28 vacation days
• Further education & space for developing your ideas
• Jobrad, occupational pension plan, employee discounts & corporate benefits
• Access to a strong E-Commerce network
• A creative team with heart that looks forward to your input

If you've nodded along several times while reading and think