Marketing Practicum (m/w/d) - 3 Months Voluntary Practicum

You want to dive deeper into the world of data-driven marketing, really understand SEO and work with KI-supported tools like HubSpot, Canva, Sistrix & Co.?

Then you're exactly right at formary! We are a rising B2B platform.

Regardless of whether you're currently studying marketing, finding yourself between two study programs or simply want to gain practical experience – we offer you 3 months of comprehensive practice experience. Here you can learn, try out and really make something happen.

flexible from February 2026
voluntary practicum in Backnang near Stuttgart

Tasks

• SEO / AEO: You optimize content for Google and especially KI search, and analyze how well we are found online.
• Content Creation: Support in developing high-quality whitepapers, blog posts, and visual graphics.
• Analytics & Reporting: You prepare regular data for our strategy meetings. With analytics tools like Hubspot, Google Search Console, Matomo, Sistrix, and Hotjar, you help us better understand user behavior.
• Socials: Creation and planning of LinkedIn posts based on our campaigns. Additionally, you will help build the social selling of our founders.
• Allround: You will be involved in various tasks – from market analyses to CRM data maintenance to KI automations. Everything an agile marketing team needs daily.

Qualification

• Educational Background: You are studying something relevant, currently finding yourself between two study programs or simply want to gain practical experience.
• Skills: You have a good feeling for texts, designs & digital tools and know how to use ChatGPT without the content sounding like it was written by a robot.
• Mindset: You take things into your own hands, think with us and want to learn a lot about marketing outside of the university bubble. Self-responsibility is not just a buzzword for you.
• Communication: You like talking to people, can give and receive feedback, and are eager to be part of a motivated team. German language skills are important.

Benefits

• Hands-on: Steep learning curve like growth, content creation & marketing automation and analytics tools really work.
• Team Vibes: You will be working closely with the marketing, sales, and tech teams together and are a full-fledged member. We get along quite well, so there will be regular team events.
• Growing & Experimenting: You bring your ideas in, receive responsibility from day one, and learn continuously while receiving honest feedback.
• Nice Extras: Full equipment with tech gear, flexible working hours, home office possibility, air-conditioned office, free drinks, lunch Tuesdays, snack Thursdays & office dog Paula.

Have you recognized yourself in the advertisement?

Our application process is fast and uncomplicated:
Upload your CV, fill out a short questionnaire, we'll invite you to a web interview, and if it's a match for both sides, you'll come by and get to know the team.

Lisa and the entire formary team

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