Marketing Manager (m/f/d)

Dorothee Schumacher stands for Contemporary Luxury with a distinctive signature:
feminine, confident, and with a clear sense of detail.
Our collections are worn worldwide and tell stories of women who live their own style.

For our team at the Mannheim location, we are looking for a:

MARKETING MANAGER (M/F/D)

Responsibilities

In this position, you will support us in making our brand tangible in our own stores and with our retail partners, and you will bring new impulses with your own ideas. You will take on the following responsible tasks:

• You will develop and implement measures to increase footfall and sales in our own stores as well as with our wholesale partners and shop-in-shops.
• You will plan local marketing activities, in-store promotions, and campaign rollouts in close coordination with the Retail and Sales teams.
• You will provide stores and partners with marketing materials, campaign assets, and clear implementation guides.
• You will support our experienced event team, which is responsible for the conception and management of our events, in planning and implementing events, store openings, trunk shows, and customer events.
• In coordination with the event team, you will take on individual tasks, such as guest management or post-event follow-up, and link events with suitable measures in our stores.
• You will support the preparation and implementation of campaign and content shootings, from planning and on-set organization to motif selection.
• You will ensure that stores and partners receive the appropriate images and content for their activities.
• You will plan and manage marketing budgets and keep an eye on costs.
• You will measure the impact of the measures, create reports, and derive optimizations.
• You will develop creative ideas that strengthen and make our brand visible, proactively contribute them for campaigns, formats, and promotions, and drive them through to implementation.
• You will observe the market, competition, and trends in Luxury Retail and derive opportunities for our brand from them.

Qualifications

For this position, you bring the following qualifications:

• You have 3 to 5 years of professional experience in marketing, ideally in the Fashion, Luxury, or Lifestyle sectors.
• Experience in Retail and Wholesale marketing as well as in the implementation of in-store measures.
• Experience in supporting events and enjoyment in actively supporting an event team.
• Experience in organizing shootings and a good eye for visual language.
• Confident handling of budget planning, KPIs, and reporting.
• Initiative, creativity, and the drive to push projects forward independently.
• A confident aesthetic sense and understanding of brand management in the premium and luxury segments.
• Confident communication in German and English.

Benefits

• Modern office with unique design details & direct river view
• Spacious outdoor area with roof terrace and company garden
• Numerous team events
• Food & snacks, coffee & tea
• Dogs are welcome
• Very good public transport connections
• Gym cooperation
• Company pension plan
• Company health promotion
• Training and study support
• Employee discounts linked to the monetary benefit

Would you like to help shape the Dorothee Schumacher brand digitally?
Then we look forward to receiving your application with your CV, salary expectations, earliest possible start date, and gladly selected work samples or channel references.