Medialine EuroTrade AG
12 hours ago
Marketing Manager focusing on Lead Generation & Campaigns (m/f/d)
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Company information
- Company
- Medialine EuroTrade AG
- Location
- Berlin Germany
- Posted
- 12 hours ago
Job description
This position is to be filled for our company Medialine EuroTrade AG.
What awaits you
You plan and manage cross-media B2B campaigns, from concept to success measurement. You keep the entire customer journey in mind.
You expand our lead generation: nurturing sequences, lead scoring, and clean handovers to sales.
You set up and analyze newsletters, mailings, and automations in HubSpot.
You maintain and further develop our website in the CMS, for example with landing pages, content, and optimizations for SEO and user guidance.
You participate in other marketing disciplines, such as content, social media, events, and trade fairs, and coordinate with our in-house graphic design team.
You work closely with sales, derive concrete optimizations from data and reports, and support controlling the success measurement of our measures.
What you bring
University degree in marketing, communications, business administration, or a comparable qualification
several years of experience in B2B marketing
confident use of HubSpot (Marketing Hub, CRM, Workflows, Reporting)
experience with common website CMS and a good understanding of online marketing (SEO, analysis tools)
experience in lead generation and campaign management
structured, analytical approach to work and a good command of language
initiative, team spirit, and enjoyment of varied tasks
What we offer you
hybrid work, flexible working hours, and workation (up to 4 weeks per year at a Medialine location of your choice)
mentorship program and further training
subsidized lunch (depending on location)
Open Company: flat hierarchies, transparency, and genuine participation
company pension scheme, job ticket, job bike, parking space
notebook and smartphone, employee discounts, sports and health offers, employee events
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Required skills
- sales
- initiative
- social media
- reporting
- further training
- crm
- hubspot
- automation
- data analysis
- parking
- flexible working hours
- graphic design
- workflows
- campaigns
- controlling
- lead generation
- business administration
- events
- seo
- content
- communications
- team spirit
- smartphone
- language skills
- employee discounts
- job ticket
- university degree
- transparency
- hybrid work
- notebook
- lead scoring
- marketing manager
- cms
- landing pages
- customer journey
- b2b marketing
- online marketing
- employee events
- website
- company pension
- flat hierarchies
- trade fairs
- job bike
- participation
- structured work
- newsletter
- user guidance
- analysis tools
- workation
- mailings
- analytical work
- nurturing
- health offers
- subsidized lunch
- mentorship program
- marketing hub
- success measurement
- cross-media
- sales handovers
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