Marketing & Communications Manager (m/f/d)

Project Bay is the first co-working living space with direct sea access and a new hotspot for innovation in the North. The topics of 'digitalization, artificial intelligence, and new mobility solutions' are combined here with regional community, work-life balance, and pure nature.

We offer our customers office and co-working spaces, break-out options, as well as further training, leisure activities, and overnight stays directly on the sea in Rügen. Furthermore, we have an accelerator 'Founders Bay' to support young startups with a focus on sustainability.

We are also currently establishing the first MakerSpace on the island of Rügen. In addition to digital solutions, it is necessary to create a place for hardware solutions.

With the synergies of our new accelerator for sustainable startups and the collaborations with universities, chambers of commerce, etc., we want to create a place for craftsmen, self-employed individuals, creatives, and startups with the MakerSpace.

In addition to these topics, we are engaged in new projects in the areas of: expansion with new spaces, IT solutions, car sharing, tiny houses, and much more.

Tasks

• Focus Topic: Marketing - You will develop the marketing area for B2B customers and B2C strategies with us, focusing on Google & Meta Ads.
• Through targeted analyses, you will develop relevant content for our target group and create and manage campaigns for our Facebook Ads, Google Ads, Instagram Ads, TikTok Ads, as well as our own social media platforms.
• You will independently write SEO-optimized articles for our website to keep our community up-to-date.
• You will independently create simple images & videos for our campaigns, website, and social media channels and work with our marketing manager on the creation of more elaborate images.
• You will create decision papers, presentations, and graphics, including analyses.
• You will create and send our newsletter to the community.
• You will develop and expand our community.
• You will develop our social media channels by conceiving and coordinating campaigns.
• You will monitor our social media channels, analyze KPIs, prepare (campaign) reports, and develop recommendations for action based on them.
• You will discover trends and topics relevant to the target group.
• You will support the implementation of many exciting marketing topics depending on the business situation.
• You will act as a communication interface between management and external business partners as well as employees in German and English.

Qualification

• You have completed a degree in Marketing, Communication or Media Studies, Design (or comparable).
• Experience with Meta Ad Manager.
• You have gained initial experience in Social Media and Online Marketing and are familiar with the relevant platforms.
• You have a high affinity for success analyses and optimization approaches, think strategically, economically, and creatively.
• You can learn quickly and act with a high degree of initiative, enjoy working in a dynamic environment, and take responsibility.
• You speak fluent German and English and are proficient in writing texts.
• You are a team player, committed, open, and communicative.

Benefits

• You have the opportunity to work in a dynamic founding team and influence our marketing campaigns with your ideas.
• Flat hierarchies and short communication channels in a highly motivated and creative team.
• We offer you varied and demanding tasks with great opportunities for development.
• You will be welcomed as a full team member and can discuss all your ideas/suggestions with us.

We look forward to your application.

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