Market Research and Intelligence Leader

Important company with national reach, focused on commercialization, is looking for a Market Research and Intelligence Leader, with opportunities for professional development and growth based on the achievement of objectives.

Required Profile:

Completed Bachelor's degree in Marketing, Business Administration, Economics, Social Sciences, Statistics, Actuarial Science, or a related field with desirable postgraduate training related to business, strategy, and/or data analysis.

Solid experience of at least 8 years in market research, competitive intelligence, customer experience, qualitative/quantitative study management, and supplier coordination.

Technical Knowledge:

• Advanced knowledge of Excel and PowerPoint.
• Power BI, analytical tools, and artificial intelligence solutions (desirable).
• Quantitative and qualitative market research.
• Application of research methodologies: surveys, interviews, focus groups, mystery shopper, satisfaction studies, NPS, among others.
• Methodological design and statistical and competitive analysis.

Job Responsibilities:

• Market research and competitive intelligence.
• Data analysis and interpretation.
• Design and execution of quantitative and qualitative studies.
• Power BI and data visualization tools (desirable).
• Project and supplier management.
• Use of analytical tools and technologies for insight generation.

Personal Skills:

• Strategic and analytical thinking.
• Effective and executive communication.
• Leadership and team development.