Kanzleimarketing - Senior Marketing Manager (m/w/d)

THE MARKETER is a specialized marketing agency for law firms, lawyers, and tax consultants. We are the outsourced marketing department for a demanding target group that expects strategic thinking and top-notch implementation. From brand strategy to client acquisition to social media presence – we ensure visibility with substance.

To drive our growth forward and support our customers even more comprehensively, we are looking for a Senior Marketing Manager (m/w/d). In this role, you will have the opportunity as an all-rounder in marketing to support our customers in various ways with your strengths.

Aufgaben

You take over the content responsibility for the marketing of our customers. The focus is clearly on text and communication.

Content-Erstellung
You write texts that have substance: LinkedIn posts for law firm partners, guest articles in professional media, SEO-optimized website texts, newsletters, case studies. You set the tone for a demanding target group and can present complex legal topics in an understandable way.

Ranking Management
You create and optimize submissions for industry rankings like JUVE, Chambers or Legal 500. You coordinate the supply with customers and ensure that submissions are timely and of high quality.

Kundenkommunikation
You are the central point of contact for your customers. You manage projects independently, advise on communication issues, and keep all parties involved on track.

PR (optional)
If you have experience in press work, you can further develop this area with us: write press releases, approach media, position customers as experts. This is not a must for the role, but an opportunity if you want to do so.

Qualifikation

• Completed studies in marketing, communication, media science or a related field.
• At least 3 years of professional experience, ideally in marketing, corporate communication or an agency.
• You write excellent German. Your texts fit at first reading, and you recognize the difference between