Head of Culture (Design and Cultural Narrative)

Head of Culture (Design and Cultural Narrative)

Join Sigma! We believe in truly taking care of our collaborators to ensure they feel empowered to be their best selves at work. This is the beginning of a career with a fast-growing innovative company.

OU: Mexico | Site: Torre Sigma MTY

Location: Calle Arq. Pedro Ramírez Vázquez #200 Int. #13, Valle Oriente, C.P. 66269, San Pedro Garza García, N.L.

Modality: Hybrid

Department: Human Capital

Objective

Design experiences, mechanisms, and narratives that make culture tangible in daily work, connecting initiatives under a common experience and identity for different audiences and accelerating the adoption of Fundamentals and their daily habits.

What do we need from you?

• Design experiences, spaces, and mechanisms that bring culture closer to different audiences and facilitate its adoption in daily life.
• Coordinate and enable the Human Capital Enablers Network to ensure consistent deployment of the cultural strategy across sites.
• Translate the cultural strategy into relevant and memorable concepts and experiences, strengthening people's participation, recognition, and connection with the culture.
• Conceptualize narratives and identities that connect different initiatives under a common story and give them coherence and meaning.
• Develop a segmented, two-way cultural communication strategy, ensuring clear and relevant messages for each audience.
• Translate culture and business concepts into simple, visual, and actionable materials, tools, and resources, especially for operational audiences.
• Design and enable mechanisms that allow leaders and teams to incorporate culture into daily conversations, rituals, and practices.
• Generate learnings and indicators on reach, participation, and experience that allow for continuous evolution of cultural adoption mechanisms.

This role has frequent interaction with:

• Heads of Human Capital / Enablers Network.
• Internal Communication.
• Talent Development.
• Safety, Quality, and Wellbeing Teams.
• Site Leaders.
• Teams responsible for strategic initiatives and projects.

Key Competencies

• Experience Design: transforms cultural strategy into relevant moments and mechanisms for people.
• Creative Thinking and Conceptual Design: transforms a strategy or need into clear and attractive concepts, narratives, and identities.
• Storytelling and Narrative: connects initiatives and simplifies complex topics through stories that generate meaning.
• Visual Thinking and Design: translates concepts into visually clear and attractive experiences, materials, and resources.
• Strategic Communication: adapts narratives and messages to different audiences and channels.
• Integrative Thinking: connects different initiatives under a common experience, identity, and narrative.
• Cross-functional Management: coordinates multiple areas, enablers, and creative allies to achieve consistent execution.
• Employee Experience Orientation: designs considering the needs and reality of each audience.

Knowledge / Experience / Requirements

Experience in:

• Organizational culture, experience design, communication, branding, design, or employee experience.
• Designing campaigns or initiatives.
• Building narratives, creative concepts, and identities.
• Developing communication strategies for different audiences.
• Translating strategic concepts into visual materials and resources.
• Managing creative and cross-functional projects.
• Working with design, communication, and/or production teams.
• Working with Human Capital leaders and teams.
• Implementing initiatives in operations.
• Advanced English.

Related Careers: Graphic Design, Industrial Design, Marketing, Advertising.

At Sigma, all recruitment and selection processes are completely free of charge, so we do not charge for medical exams, interviews, psychometric tests, or any other stage of the selection process. At Sigma, we promote originality. We recognize and celebrate the unique value of people, fostering equal opportunities without discriminating based on political affiliation, culture, age, pregnancy, marital status, gender, nationality, socioeconomic level, maternity, paternity, religion, sexual orientation, ethnic origin, or type of disability. Sigma prohibits the request and use of medical certificates of non-pregnancy and Human Immunodeficiency Virus (HIV) as requirements for entry, permanence, or promotion in employment. Join our community of over 60 nationalities across 4 continents!