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Doonails

2 days ago

Head of Product (m/f/d)

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Company information

Company
Doonails
Location
Köln Germany
Posted
2 days ago
View all jobs at Doonails

Job description

Hi, we are Doonails! 💅🏼

A fast-growing beauty startup revolutionizing the manicure world. With innovative products, a strong community, and a presence in our online shop as well as with leading retail partners, we bring studio quality directly to our customers' homes, simply, quickly, and stylishly.

And this is exactly where YOU come in.

For the next growth phase, we are looking for you as Head of Product (m/f/d). You will report directly to our CEO and, together with your team, shape the product that will make Doonails continue to grow. ✨


Your Role & Your Impact ⚡️

As Head of Product, you will be responsible for the performance of our entire product portfolio and set the product direction for the next 1-5 years, across all our categories, from Press-Ons and Gel Strips to Care and Accessories.


Your Key Responsibilities 👩‍💻👨‍💻

Product Vision & Roadmap

  • You will develop a clear product strategy over 1-5 years and translate it into a prioritized roadmap - based on customer benefit, business impact, and resources.
  • You will systematically scout beauty and nail trends and recognize early on which formats, designs, and innovations will become relevant for Doonails.
  • Portfolio Performance & Operations

    • You will be responsible for the qualitative and commercial performance of the entire portfolio - across all categories (Press-Ons, Gel Strips, Care, Accessories) - and ensure, together with Retail and E-Commerce, that every product is market-ready and sales-ready.
    • You will accompany the product lifecycle from idea to launch and continuously develop the assortment.
    • You will keep an eye on revenue, margin, and growth, and make your prioritization decisions data-driven.
    • You will manage regulatory requirements (product safety, labeling, compliance) in terms of timing, together with our Regulatory/QA team - the technical depth lies there, you will ensure clean implementation in the product.
    • Leadership & Collaboration

      • You will lead and develop our Product Team (6+ people) in Cologne: technically, strategically, and culturally.
      • You will further expand the Product Team so that each category (Press-Ons, Gel Strips, Care, Accessories) is independently positioned.
      •  


What You Bring 🤝
  • Experience: At least 5 years in product management in the beauty sector, ideally 2 years in a leadership role. You have brought products from idea to launch independently.

  • Formulation Know-how: Knowledge of ingredients and formulations (INCI, active ingredients, compatibilities).

  • Product & Trend Sensitivity: Strong sense for product, branding, and beauty/nail trends, combined with a genuine customer understanding (Customer First).

  • Structure & Data Strength: Clarity and data-driven decision-making ability, strategic foresight, and a hands-on mentality all in one.

  • Communication Skills: Confident in cross-functional exchange and with external partners such as labs, manufacturers, and fragrance houses.

  • Location: You live in or around Cologne and can be on-site with the team regularly.

  • Communication: Very good written and spoken German and English skills.

  • Regulatory: Familiarity with the regulatory environment (EU Cosmetics Regulation, claims, compliance) is a big plus.
  •  


    Your Perspective 📈
    You will shape the future of our product landscape from the ground up: with every new international market, your portfolio will scale, while you actively build our structures, processes, and teams, and sit directly at the table for key strategic and growth decisions.

    What We Offer You 💖
  • 💸 Fair pay, adjusted to your qualifications & experience

  • 🤝 A true ownership role with a lot of trust & creative freedom

  • 🏢 Hybrid: our product office in Cologne plus flexible remote options in Germany

  • 📈 Growth potential: take responsibility & contribute your ideas directly

  • 📚 €1,300 training budget per year for your personal development

  • 🧘 Nilo Health, because mental health is important to us and your access is included

  • 💪🏼 Urban Sports membership or other benefits via Belonio

  • 💼 Co-working space or home office equipment? We cover the costs!

  • 🇨🇾 Workations in Cyprus. Our office is open to you anytime

  • 🥳 Team events across Europe, because a strong team is everything

  • Ready? We look forward to hearing from you! ✨

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