Head of Product (m/f/d)

As Head of Product, you will be responsible for the performance of our entire product portfolio and will set the product direction for the next 1-5 years, across all our categories, from Press-Ons and Gel Strips to Care and Accessories.

Product Vision & Roadmap

• You will develop a clear product strategy for 1-5 years and translate it into a prioritized roadmap - based on customer benefit, business impact, and resources.
• You will systematically scout beauty and nail trends and identify early on which formats, designs, and innovations will become relevant for Doonails.

Portfolio Performance & Operations

• You will be responsible for the qualitative and commercial performance of the entire portfolio - across all categories (Press-Ons, Gel Strips, Care, Accessories) - and ensure, together with Retail and E-Com, that every product is positioned for marketability and sales.
• You will manage the product lifecycle from idea to launch and continuously develop the assortment.
• You will keep an eye on revenue, margin, and growth and make your prioritization decisions based on data.
• You will manage regulatory requirements (product safety, labeling, compliance) in a timely manner together with our Regulatory/QA team - the technical depth lies there, you will ensure clean implementation in the product.

Leadership & Collaboration

• You will lead and develop our Product Team (6+ people) in Cologne: professionally, strategically, and culturally.
• You will further expand the Product Team so that each category (Press-Ons, Gel Strips, Care, Accessories) is independently positioned.

 

• Growth with our internationalization, with every new market your portfolio grows
• You will shape our product function for the coming years: structure, processes, and team
• Strategic lever for the business: you will be at the table for central product and growth decisions

 

Must-haves:

• Experience: Min. 5 years in product management in the beauty sector, ideally 2 years in a leadership role - you have brought products to launch independently from idea to launch.
• Formulation Know-how: Ingredient and formulation knowledge (INCI, active ingredients, compatibilities).
• Product & Trend Intuition: Strong sense for product, branding, and beauty/nail trends, combined with real customer understanding (Customer First).
• Structure & Data Strength: Clarity and data-driven decision-making strength - strategic foresight and hands-on mentality in one.
• Communication Skills: Confident in cross-functional exchange and with external partners such as laboratories, manufacturers, and fragrance houses.
• Location: You live in or around Cologne and can be on-site with the team regularly.

Nice-to-haves:

• Regulatory: Familiarity with the regulatory environment (EU Cosmetics Regulation, claims, compliance).