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INAIA GmbH

5 months ago

Head of Marketing (m/w/d)

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Company information

Company
INAIA GmbH
Location
Frankfurt am Main Germany
Posted
5 months ago
View all jobs at INAIA GmbH

Job description

We are INAIA, Germany's first FinTech specializing in Islamic Finance.

As a pioneer of Islamic Finance in Western Europe, we develop savings and investment products that consistently base themselves on the economic and ethical principles of Islamic Finance. Our offers combine financial stability with responsibility and are aimed at people who want to achieve their wealth goals in line with social, ecological, economic, and sustainable values.

Aufgaben

We are looking for a full-time Head of Marketing (m/w/d) at our Frankfurt am Main location as soon as possible.

In the role as Head of Marketing, you will be responsible for our overall marketing strategy and its implementation. You will develop scalable structures, strengthen brand positioning, and ensure sustainable growth across all relevant channels.

Your tasks

  • Development and implementation of a comprehensive marketing strategy aligned with company goals
  • Steering and further development of INAIA's brand positioning in the European market
  • Planning, implementation, and optimization of performance marketing campaigns (e.g. Paid Social, SEA, Display)
  • BUILDING AND SCALING ORGANIC CHANNELS, particularly social media and content marketing
  • Analysis of relevant KPIs and data-based derivation of measures
  • Responsibility for the marketing budget and efficient allocation of resources
  • CLOSE COLLABORATION WITH SALES, PRODUCT, AND MANAGEMENT
  • LEADERSHIP AND FURTHER DEVELOPMENT OF THE MARKETING TEAM AS WELL AS EXTERNAL PARTNERS
  • IDENTIFICATION OF NEW GROWTH FIELDS AND TARGET GROUPS

Qualification

Your profile

  • MULTIPLE YEARS OF EXPERIENCE IN MARKETING, preferably in FinTech, Finance, or digital environments
  • EXPERIENCE IN A LEADING POSITION WITH STRATEGIC AND OPERATIONAL RESPONSIBILITY
  • STRONG FOCUS ON PERFORMANCE AND MEASURABLE RESULTS
  • FUNDAMENTAL KNOWLEDGE OF DIGITAL MARKETING CHANNELS AND TOOLS
  • ANALYTICAL THINKING AND ENTREPRENEURIAL APPROACH
  • INITIAL EXPERIENCE IN ETHNO-MARKETING OR TARGETED COMMUNICATION
  • VERY GOOD GERMAN AND ENGLISH SKILLS, FRENCH SKILLS ARE A PLUS

Benefits

Your benefits at INAIA

Your work is worth a lot to us, so we make sure you feel well and well-supported:

  • We offer you a structured onboarding from the start, allowing you to focus on your strategic priorities and set real impulses from day one.
  • We sponsor your Germany ticket for public transportation, so you can come to work relaxed.
  • We invest in your health insurance through a company-sponsored health insurance up to 1,200 EUR per year

Sounds like you? Then apply now – we're looking forward to it!

Please send us your complete application documents including your earliest possible start date and salary expectations.

You can also provide insights into previous strategic projects, cases, or reports that highlight your work approach in the context of your application.

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