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relyon AG

8 months ago

Growth Manager (m/w/d) Acquisition & Funnel Optimization

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Company information

Company
relyon AG
Location
Tübingen Germany
Posted
8 months ago
View all jobs at relyon AG

Job description

We are relyon – a growing system integrator with over 50 specialists, helping companies simplify their processes radically. Our mission: eliminate manual work, intelligently connect systems, and apply AI where it creates real added value.

What sets us apart

  • We are building a modern revenue organization that connects growth, sales, and customer success into a cohesive unit
  • Our goal: sustainable, data-driven growth – with clear processes and bold ideas
  • We believe in ownership: you are responsible for your topics end-to-end

Aufgaben

What awaits you

Acquisition & Performance

  • Development, implementation, and scaling of performance campaigns (LinkedIn, Google, Meta)
  • Ongoing optimization of budgets, creatives, and target groups – with a focus on measurable pipeline

Funnel & Conversion Optimization

  • Conversion optimization along the funnel through A/B tests and data-based experiments
  • Systematic hypothesis testing: test, learn, scale

Data & Analytics

  • Analysis and reporting of funnel and campaign data (HubSpot, GA4, Looker Studio)
  • Clean tracking & conversion measurement as a basis for decisions

Revenue Team Collaboration

  • Tight collaboration with account executives to improve lead quality
  • Ongoing identification of new growth opportunities and channel potential

A typical project

Our performance campaigns deliver leads – but the conversion from click to qualified sales term is not predictable. You audit tracking & funnel, set up an experiment setup on (GA4/HubSpot), define hypotheses, and test new landing pages & messaging. After 4 weeks, a reproducible funnel stands: higher lead quality, clear CPA/CAC transparency, better handover to Sales.

Qualifikation

Must-have:

  • 3+ years of experience in B2B or SaaS growth/performance
  • In-depth knowledge of funnel analytics, paid ads, and conversion tracking
  • High numerical affinity, analytical thinking, and structured working style
  • Experience with tools like HubSpot, Google Ads, GA4 (and ideally automation like Zapier)

Nice-to-have:

  • Experience with Looker Studio / Dashboards and KPI frameworks
  • Experience in the interplay of marketing, sales, and RevOps (lead definitions, handover, SLAs)
  • Praxis in experiment design, attribution logics, and data quality

Mindset:

  • You want to take responsibility, see results, and shape them
  • You love experiments and make decisions based on data
  • You think in end-to-end processes – not in channel silos

Benefits

Benefits

  • Compensation – Attractive basic salary + regular chance for performance bonuses
  • Flexibility – Hybrid working possible, flexible working hours
  • Development – Various development and certification opportunities with a lot of freedom
  • Workplace – Height-adjustable desk, ergonomic office chair, 2 external monitors, docking station
  • Equipment – MacBook or ThinkPad, noise-cancelling headset
  • Extras – Corporate benefits, JobRad, €100 contribution to occupational pension, coffee flat ☕

Your way to us

  • Short application – Resume + salary expectation (cover letter and references optional)
  • Intro Chat (30 min) – First getting-to-know-you with our HR manager
  • Follow-up & Practical Task (60 min) – Professional exchange + mini-case with the department head
  • Executive Interview (30 min) – Final conversation with a board member
  • Decision – Within 5 working days

Contact: David Walleneit, HR manager

We look forward to applications from all people – regardless of gender, origin, religion, age, sexual orientation or disability.

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