Go-to-Market Lead (Fokus Partnerships)

We at gyde have been changing vocational training for frontline target groups for several years: with state-of-the-art learning concepts, our KI-driven SaaS platform and a team that really wants to make something happen. Supported by top investors and a strong network, we want to help companies bring their knowledge into action faster - especially in the commercial sector.

We are looking for an experienced Go-to-Market Lead (Fokus Partnerships) as of the earliest possible date.

Aufgaben

The role

You will be responsible, together with our CEO, for shaping the go-to-market motion of gyde. You will build and develop commercial partnerships that accelerate our growth – and accompany key customers throughout the entire sales and customer lifecycle to secure first successes in new segments and transfer learnings directly into scalable processes.

What you are responsible for

• Maintenance and further development of existing partnerships with software and training partners, as well as establishing and concluding new partnerships
• Accompaniment of key customers and leads throughout the entire sales and customer lifecycle – from initial contact to long-term customer binding
• Development and implementation of market-specific GTM strategies: messaging, positioning, and channel selection in close cooperation with CEO, product, and marketing
• Building repeatable GTM playbooks and processes – derived from own hands-on experiences in the market
• Conducting 2-3 GTM experiments per quarter: What drives conversion? Focused on what works – and letting go of what doesn't
• Sharpening ICP and buyer personas based on real market feedbacks

Your goals

• Partner building: 3-5 active partners generating measurable results
• Relationships: Strong, sustainable relationships with key stakeholders at partners and customers built
• GTI experiments: 2-3 localized campaigns or plays per quarter – set up, measured, and evaluated
• Market clarity: Documented ICP insights and development of our competitive positioning

Qualification

What you bring

• Multiple years of B2B experience – in business development, partnerships, or sales (preferably in start-up/scale-up) or in the responsibility for complex customer projects (e.g. management consulting)
• You have commercially driven results – whether partner deals, won projects, or developed accounts – and can substantiate this
• You actively and routinely use KI tools – as a genuine lever, not just for show
• Sovereign and precise communication on decision-making level – internally and externally
• Eigenverantwortung and ambiguity tolerance are not buzzwords for you – but everyday reality

Benefits

What we offer

• The foundation must match: Attractive fixed salary plus variable share
• Real influence: You work directly with our CEO and shape the growth strategy of gyde actively with
• Flexible, but present: Home office and workation are a lived reality for us – with clear commitment to joint time in the office
• Clear development path: Who delivers, takes over quickly more
• Team spirit that carries: We grow together – professionally and as a team

Want to revolutionize the vocational training industry with us? Then apply now – preferably with your salary expectations. We look forward to you!

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