Germany Business Development Manager (B2C Dietary Supplements) m/f/d

Please apply in English

• My client is a scientific-driven global innovator with more than 500 patents, 8 manufacturing sites, and over 100 proprietary ingredients.
• Building on decades of leadership in nutraceutical science and high-value ingredients
• the company is now launching a new business unit focused on trading and commercializing finished dietary supplements in B2C channels.

To drive this strategic expansion in Germany and Europe , we are recruiting a highly entrepreneurial:

Business Development Manager – (B2C Dietary Supplements)

Role Overview

• You will build and scale my client’s new B2C supplement business .
• This includes developing sales channels, establishing partnerships, driving brand visibility, and ensuring strong commercial performance across online and offline retail.
• This role is ideal for a self-driven, commercially minded professional with deep knowledge of the German supplement market and proven success in B2C channel development.

Tasks

Market & Channel Development

• Develop and execute the go-to-market strategy for my client’s B2C supplement portfolio
• Identify, open, and grow key B2C sales channels:
• E-commerce (Amazon, online pharmacies, marketplaces)
• Retail & drugstores (DM, Rossmann, Müller)
• Pharmacies (Apothekenverbünde, wholesalers)
• DTC partnerships and digital brands
• Build relationships with distributors, retail buyers, and category managers

Commercial Growth

• Drive revenue growth and achieve ambitious sales targets
• Negotiate listings, pricing, promotions, and trade terms
• Develop annual business plans for key accounts

Brand & Product Launch

• Support product positioning, packaging, and marketing strategy for the German market
• Coordinate with marketing teams to execute campaigns, influencer collaborations, and digital activations
• Monitor competitor activity and market trends

Cross-Functional Collaboration

• Work closely with R&D, regulatory, supply chain, and product management teams
• Provide market feedback for product development and portfolio expansion
• Ensure compliance with German and EU supplement regulations

Requirements

• Minimum 5 years of experience in the B2B dietary supplements sector
• Commercial background in sales and marketing, ideally with proven success in business development
• Strong network in pharmacies, drugstores, online retail, or Amazon marketplace
• Experience launching or scaling supplement brands in Germany is a strong advantage
• Scientific degree, ideally in food technology, biochemistry, chemistry, pharmacy, biology, or a comparable field
• Entrepreneurial mindset with the ability to build a business from the ground up
• Strong negotiation and relationship-building skills
• Fluent in German and English
• Comfortable working from office home office with regular travel

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