Event Manager

National Surf & Skate Strategy

• Define and lead the national strategy for the brand in surf and skate, positioning the brand as a relevant and legitimate agent in the modalities.
• Elevate the role of the brand beyond events, connecting sport, media, partners, community, and business.
• Translate the strategy into clear platforms, initiatives, and priorities for the national team and regions.

Multidisciplinary Integration

• Act as an integrated part of the areas of Media Network, Partnerships, On Premise, Off Premise, and Brand, ensuring synergy and amplification of initiatives.
• Develop projects that utilize these areas as levers to maximize the brand's presence in the modalities.
• Ensure consistency of message, narrative, and experience across all touchpoints.

Event Management and Platforms

• Lead the strategy for surf and skate playgrounds and other proprietary activations.
• Ensure that events are part of a larger brand platform, connected to content, media, partners, and experiences.
• Supervise excellence in execution, innovation, and continuous evolution of projects.

National Team Leadership

• Lead and develop the National Specialist, ensuring clarity of roles, objectives, and professional development.
• Establish rituals for planning, monitoring, and evaluating team performance.

Regional Management and Orientation

• Act as a strategic reference point for the regional teams of the brand, offering guidance for their project portfolios — including those outside of surf and skate.
• Ensure strategic alignment, quality execution, and excellence in regional projects.
• Create frameworks, guides, and best practices to support regions in decision-making and execution.

Relationship with Ecosystem

• BUILD and maintain relationships with communities, collectives, strategic partners, and stakeholders in the modalities.
• Ensure that the brand's actions respect localism and strengthen the cultures of surf and skate.
• Represent the brand in strategic forums and events within the sports ecosystem.

Analysis, Performance, and Evolution

• Define KPIs and impact indicators.
• Monitor results and generate insights for strategy evolution.
• Present analyses and recommendations to leadership and partner areas.