Freelance Paid Media Acquisition (Google Ads, Meta Ads)

We are looking for a freelance consultant specializing in paid acquisition to work on several e-commerce projects in beauty, nutrition, and health.

Our playground: paid acquisition fueled by creator content. Spark Ads, whitelisting, Partnership Ads, UGC content amplification. If you know how to turn a creator's video into a profitable campaign, this mission is for you.

We are looking for a partner capable of both optimizing existing setups and building a paid media strategy from A to Z for new brands or new markets. This initial mission could lead to ongoing collaboration.

Your missions

1. Audit and optimization of existing setups

• Audit Google Ads, Meta Ads, and TikTok Ads accounts.

• Identify the main performance bottlenecks (tracking, campaign structure, targeting, creatives, audiences, budget, attribution).

• Build a prioritized action plan based on business impact, then implement it.

• Monitor performance and formulate new recommendations.

2. Amplification of creator content

• Select UGC and creator content with high advertising potential.

• Set up authorizations (Spark Ads, whitelisting, Partnership Ads) with creators.

• Test hooks, formats, and angles, then industrialize what performs well.

3. Building an acquisition strategy for a new market

On one of the projects, you will define and deploy a paid social media acquisition strategy to support the launch of a concept in the American market: platform and format selection, campaign architecture, audiences, initial tests, continuous optimization.

Depending on the projects, the mission may evolve into monthly campaign management.

Your skills

We are looking for a senior, operational profile who manages accounts themselves.

• Essential: real experience with Spark Ads, whitelisting, or Creator Ads, with results to show.

• Excellent mastery of Meta Ads and TikTok Ads.

• Solid experience on Google Ads (Search, Shopping, Performance Max).

• Clean tracking: GA4, GTM, Pixel, Conversions API.

• Profitability-oriented approach: ROAS, CPA, margin.

• Experience with D2C e-commerce brands (cosmetics, beauty, nutrition, health) will be particularly appreciated, as will international experience.

Conditions

• Freelance mission, €350 to €380 per day depending on profile.

• 100% remote, from Europe: we work on Paris time and exchanges happen during the day (UTC-1 to UTC+3).

• Registered independent status.

To apply

Please provide a before/after quantified result for a campaign you managed (ROAS, CPA or CAC, monthly budget, period). Applications without any figures will not be considered.

Also include:

• two or three references for similar missions, ideally with creator content;

• your level on Google Ads, Meta Ads, and TikTok Ads;

• your availability to start.

Find more English Speaking Jobs in Germany on Arbeitnow