Who are we?

Our mission

With Solteo, we want to give all chances to building electrification by supporting those on the front lines: installation companies.

⚡ Produce its own electricity with solar, heat with a heat pump, charge its vehicle, store: building electrification is the primary decarbonization lever. Photovoltaics leads the way — according to Xavier Piechaczyk from RTE: “photovoltaics has great potential, but we need to accelerate quickly”

👷‍♂️ The availability of installers is slowing down this acceleration. These limited professionals often waste time on the organization and management of increasingly technical projects. In solar alone, they have 4 million homes to equip by 2030!

💻 Solteo is the platform for organizing electrification projects that helps installers manage their time and projects, regardless of the equipment installed. Our initial metrics: 75% time saved, +30% conversion, and happy users!

A word from the CEO

“Entrepreneurship is the most effective way to make an impact! That's why we chose the energy sector, and particularly electrification. We are shaping the world of tomorrow, the world of renewable energy decentralization: step by step, project by project. We are accelerating this transition and, above all, we are making it possible. What is certain is that we feel useful, our product is liked and quickly becomes indispensable to our users.
Joining Solteo means knowing how to listen and remain attentive to feedback from our customers and our market, because they shape Solteo's trajectory! This product is primarily theirs!” — Manon

What about this position?

The role

We are looking for our Founding Marketing Manager to build Solteo's acquisition and brand awareness engine. As the company's first marketing hire, you will start from a blank slate: strategy, channels, budget, and brand are to be built, in direct collaboration with Manon (CEO).

Your objective: to generate a steady flow of qualified leads for the sales team, at a controlled acquisition cost, and to make Solteo a benchmark in building electrification for installers. You will also support the launch of our new offerings.

Missions and responsibilities

1. Acquisition & Lead Generation

• Build and manage multi-channel acquisition campaigns (Google Ads, LinkedIn Ads, Meta Ads)

• Structure the database and launch outreach campaigns (Lemlist, Instantly). Create nurturing workflows in HubSpot, in close collaboration with the sales team and SDRs.

• Continuously optimize CPA, ROAS, and customer acquisition cost.

2. SEO, GEO & Content

• Define and manage the SEO strategy, as well as our visibility in AI search engine results (GEO).

• Create content that positions Solteo as a key player in the energy transition: articles, white papers, webinars, customer testimonials.

• Design materials for sales and communication with our clients.

3. Brand, Positioning & Go-to-Market

• Make the brand shine: visual identity, social networks (by managing our agency), events, and industry trade shows.

• Support product launches and develop co-marketing with our distributor and manufacturer partners.

• Explore new channels: partnerships, press relations, sponsorships.

4. Data & Management

• Implement reliable tracking up to the CRM, and clear dashboards (GA4, Search Console, HubSpot).

• Monitor key metrics (CAC, LTV, conversion rates) to decide which actions to accelerate or stop.

• Evolve our automations (Make, Zapier) and our AI agents, already well-developed, to multiply your impact.

Your objectives:

⭐ 0 to 1 month
Immerse yourself in the Solteo ecosystem, audit our acquisition channels, and take control of our stack (CRM, automations, Ads) to launch your first campaigns.
🎯 Objective: mastery of tools and first qualified leads

⭐ 1 month to 1 year
Manage a profitable multi-channel acquisition strategy, aligned with the sales team, and double organic traffic through SEO.
🎯 Objective: complete autonomy and acquisition acceleration

⭐ Beyond one year
Identify new growth levers and build your marketing team.
🎯 Objective: strategic leadership and team management

The skills we are looking for

• Experience: 4 to 7 years in marketing, including a first experience in B2B SaaS, ideally in a startup or scale-up.

• 360° Versatility: you have experience in lead gen, SEA/SEO/GEO, content, and automation, and you know how to do it yourself as well as manage service providers.

• ROI & Data Culture: you love numbers, reporting, and you know when to kill an unprofitable campaign. You are very autonomous, dynamic, and proactive.

• Creativity & Boldness: you have an eye for design, a persuasive writing style, and the desire to test out-of-the-ordinary ideas.

• Leadership: you can carry a vision, defend your ideas, and challenge the status quo with arguments.

• Languages: Perfectly bilingual/fluent in French and English.

What would be a plus

• Experience in Construction Tech or Energy Tech, or with artisans and the construction sector.

• Genuine motivation for impact-driven projects and the energy transition.

But Solteo is also…

• A dynamic and energetic professional environment, where taking initiative is not only appreciated but also rewarded.

• The chance to perfect and enrich your knowledge in a growing and meaningful sector.

• Offices located in the heart of Paris, with several other solar startups.

• A diversity of captivating projects, offering the opportunity to collaborate with diverse and varied clients. Never a dull moment!

We also promise you a supportive, welcoming, and stimulating team atmosphere. And of course, plenty of team events!

Recruitment process

• 📞 Interview with a recruiter via video call (30 min): to discuss your CV and the expectations for the role with Mélanie (Talent Acquisition)

• 🤝 Fit interview via video call (45 min): to get to know each other, discuss your background and motivations with Manon (CEO).

• 🎯 Technical interview (1h): practical simulation on a business case.

• 🕵️‍♂️ Reference checks

• 🍽️ Team lunch: friendly meeting with the founders and the entire Solteo team.

Job details

• Permanent contract - Full-time

• Paris 17th

• Start date: as soon as possible

• Salary: based on experience

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