Founders Associate / Marketing & Growth (Full Time) DtC Health Brand (m/w/d)

We are building the leading digital Consumer-Health-Brand in the area of Healthy Aging. Our mission: experiencing vitality anew – for the best years of your life.

We connect medical credibility with digital innovation and create a new kind of health brand: clear, trustworthy, consumer-friendly, and always aiming to extend healthy life years.

Forward Health was founded by experienced entrepreneurs who have already built DTC brands in the multi-million range. We are supported by leading VC and business angels.

Your role

As a Founders Associate, you will work directly with the two founders. Your focus lies in marketing, driving campaigns, content, and growth along the entire customer journey. At the same time, you will take on strategic and operational projects beyond marketing and get a behind-the-scenes look at how a DTC Health Brand is built and scaled.

Tasks

**Your tasks

Marketing Campaigns & Execution: Implementation and optimization of performance-marketing campaigns (Meta, Google, TikTok) as well as support for launches and promotions

Content & Brand: Collaboration on landing pages, creatives, direct response content, and social media assets; coordination with external service providers and creators

Customer Journey & Growth: Optimization of conversions, retention, and subscription models; analysis of user behavior and derivation of growth measures

Marketing Analytics & Insights: Evaluation of campaign and funnel performance; reporting of key KPIs as a basis for data-driven decisions

Strategic projects with the founders: Self-responsibility for cross-sectional projects (processes, tools, organization, new initiatives)

Qualification

Your profile

• Studies in marketing, business administration, media, communication, psychology or comparable (or gap year)
• First practical experiences in the marketing-, start-up- or e-commerce-field
• Interest in performance marketing, consumer brands and digital growth
• Analytical thinking, structured working style and implementation strength
• Hands-on mentality, self-responsibility and drive
• Passion for health, longevity & entrepreneurship
• Very good English and German language skills

Benefits

What we offer

• A glimpse into a hyper-growth company with a focus on scaling
• Direct collaboration with experienced founders (Ex-Mammaly, Ex-BCG, Forbes 30 under 30)
• A steep learning curve through responsibility for own projects
• A dynamic, ambitious environment with flat hierarchies

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