Sales and Marketing Specialist

Company Description

DIVPRO Specialized Optometry Center is a company dedicated to comprehensive eye health care, offering professional and personalized services. We work with modern technology and a specialized team to ensure accurate diagnoses and high-quality optical solutions. We focus on creating a close and trusting experience with each patient, combining technical care and personalized guidance. The company is growing and seeks to incorporate talent that contributes to improving the experience of people who trust our services.

Position Description As a Sales and Marketing Specialist, you will be responsible for promoting the center's optometry services and optical products, managing direct contact with patients and potential clients. In your daily work, you will coordinate digital and in-person marketing campaigns, manage social media, support content creation, and follow up on commercial results. You will also handle inquiries, advise on product selection, and participate in customer loyalty initiatives. You will collaborate closely with the optometry team to align commercial strategies with the real needs of patients. This is a full-time position with a hybrid modality: you will work primarily in San Juan del Río, as well as occasionally attend events, training sessions, or health brigades in communities for administrative support and content creation.

Requirements

• Solid communication and customer service skills, with the ability to explain optical solutions clearly and engagingly.
• Experience in sales and commercial management, including acquiring new clients, follow-up, and agenda management.

• Knowledge in training and development, to support internal training on products and sales techniques.
• Experience in sales and marketing management and goals, including campaign planning, results analysis, and basic social media management.
• Recommended education in marketing, communication, administration, or related areas; experience in the health or retail sector is valued.
• Ability to work in a team, results-oriented, time management, and basic proficiency in office tools (spreadsheets, CRM, email, facebook, instagram, tiktok, ).