Ecommerce Account Director

Position Overview El Commerce Account Director performs a strategic leadership function, responsible for driving advertising initiatives in Retail Media for clients under their care and overseeing their executions and innovations in this channel. Reporting directly to the Head of Commerce and Retail Media Networks, this role will work closely with Connections managers, Customer Service Directors, and Digital Directors to seek and manage solutions for client campaigns, ensuring alignment with business objectives and optimal ROI. The ideal candidate will have a strong understanding of the retail media landscape, including trends, platforms, and measurement tools. They will be able to develop and execute comprehensive marketing strategies that drive results, leveraging data-driven insights and creative storytelling. Key responsibilities include: • Developing and executing comprehensive marketing strategies for client campaigns, ensuring alignment with business objectives and optimal ROI. • Collaborating with Connections managers to identify opportunities for growth and innovation in Retail Media. • Working closely with Customer Service Directors to ensure seamless execution of client campaigns. • Partnering with Digital Directors to develop and execute digital marketing initiatives that drive results. • Staying up-to-date on the latest trends, platforms, and measurement tools in retail media, and applying this knowledge to inform marketing strategies. • Developing and maintaining strong relationships with clients, understanding their business objectives and developing tailored marketing solutions to meet their needs. • Providing expert-level guidance and support to internal stakeholders, including Connections managers, Customer Service Directors, and Digital Directors. • Analyzing campaign performance data to identify areas for improvement and optimize future campaigns. • Staying within budget and ensuring optimal ROI on client campaigns. The ideal candidate will have a strong understanding of the retail media landscape, including trends, platforms, and measurement tools. They will be able to develop and execute comprehensive marketing strategies that drive results, leveraging data-driven insights and creative storytelling.