E Trade MKT Analytics

What Your Impact Will Be

Develops Master Graphics and Toolkits based on brand visual guidelines provided by the LATAM Marketing team. This role is highly relevant, as the in-store materials we develop and execute—both for physical and digital commerce—are built from these core assets.

Your main activities

• Standardization & Efficiency: Ensures the standardization of graphic materials across LATAM, streamlining execution timelines for local teams.
• Cross-functional Collaboration: Coordinates and negotiates with key stakeholders including Marketing, Sales, and external agencies, ensuring consistency, adherence to brand guidelines, and delivery within agreed timelines.
• Adaptation & Localization: Works closely with field teams to adapt materials to various formats and countryspecific needs.
• Brand Store Development: Leads the design and development of Brand Stores for key LATAM clients, aligning with commercial strategy and visual identity standards across digital platforms.
• Creativity & Differentiation: Proposes innovative visual solutions that enhance brand differentiation at the point of sale.
• Execution Feasibility: Partners with local visual merchandising teams in each country to assess the feasibility and effectiveness of materials in retail environments.