E-Mail Marketer (m/w/d)

Valkental is a 2020-founded e-commerce company in the outdoor and bicycle accessories sector. Over 300,000 customers already trust our products, and over 100,000 of them are active subscribers who regularly interact with us.

We are a team of almost 15 people with an average age of 28 years. No long decision-making processes, no empty promises.

What drives us: We want to make Valkental one of the most relevant outdoor brands in Germany. For that, we need people who don't shy away from responsibility but seek it out.

If you're eager to really move something (and not just tick off tasks) read on.

Aufgaben

You'll rebuild our email marketing from scratch. With real responsibility and direct influence on revenue.

Our starting point: a well-maintained list of over 100,000 active subscribers that has hardly been monetized so far. Your task is to change that.

• You optimize existing email flows (e.g., post-purchase) continuously through A/B testing and improve open rates, click rates, and revenue
• You plan and set up campaigns independently (from idea to dispatch)
• You analyze performance data in Klaviyo and Shopify and lead concrete measures from it
• You research what really moves our customers (through data, Amazon reviews, and market observation) and develop campaign ideas that sell
• You create email designs in Figma together with our media designer

Qualifikation

• You have proven experience in email marketing and are familiar with Klaviyo (which is a prerequisite)
• You have at least one year of online sales experience (through product pages, ads, or emails). If you've never sold anything online, you'll struggle here.
• You write persuasively. In German, error-free, and above all, with impact. We use AI for efficiency, not as a replacement for genuine craftsmanship. You know the difference.
• You think in numbers. Open rates, click rates, revenue. You read the data and act accordingly.
• You develop ideas from data. Not vice versa.

Benefits

• 100% Remote. Work from wherever you want (as long as it's within Europe)
• Flexible working hours. No 9-to-5. You set your own schedule, work largely independently, and without a fixed meeting structure. What matters: keep appointments, complete tasks, be reachable.
• Salary between €45,000 and €75,000 (depending on experience and skills)
• Tech setup of your choice
• Corporate benefits
• Direct collaboration with the management team
• Honest, direct feedback, and a team that challenges and propels you forward
• 1-2 team events per year
• Real responsibility from day one

How to apply:

No cover letter necessary. (But if you'd like, you can certainly include one)

What really matters: We want to understand what you've achieved so far. Not just where you worked, but what came out of it. What key figures? What revenue? Which tools, for how long, and with what results?

Show us that. Whether in your CV, as a separate document, or through work samples, on which you're particularly proud. Work samples can be watermarked or partially blocked – no problem at all. Anything except the CV will load please in the application field.

We look forward to your application.

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