E-Commerce & Marketplace Specialist (m/f/d)

PIKA fresh GmbH stands for premium kitchen equipment and innovative vacuum preservation systems.

As a rapidly growing brand, we not only sell our products through our own Shopify store and major online marketplaces but are also expanding with strong partners into over 13 countries. To further accelerate our digital growth, we are looking for a data-driven and action-oriented E-Commerce & Marketplace Specialist (m/f/d) immediately.

Do you know the algorithms of the major platforms, make data-based decisions, and have a strong drive to continuously optimize conversion rates and visibility? Then become part of our growth story!

Your Responsibilities

As an E-Commerce & Marketplace Specialist (m/f/d), you will take on operational and analytical responsibility for our digital sales channels and proactively drive growth.

E-Commerce & Marketplace Ownership (70 %)

• Independent Channel Management: Proactive management, maintenance, and strategic further development of our marketplace accounts (Amazon, Kaufland, OTTO) as well as our D2C Shopify store.
• Performance & Conversion Optimization: Continuous, data-driven improvement of product listings, A+ Content, and Brand Stores through keyword research, SEO measures, and structured A/B testing.
• PPC & Campaign Management: Operational setup, optimization, and scaling of advertising campaigns (Amazon Sponsored Products/Brands, Meta Ads for D2C) with a strong focus on ROAS, ACoS, CTR, and CVR.
• Tool-based Analysis & AI Usage: Confident use of Helium 10, Keepa, Google Analytics, Shopify Analytics, as well as AI tools (ChatGPT, Claude, Midjourney) for market analysis, automated content creation, and deriving concrete recommendations for action.
• Operations & Interface Management: Monitoring of Account Health, inventory (FBA/FBM), Case Handling, and close coordination with logistics, purchasing, and international partners to ensure a smooth customer journey.

Responsibility for Social Media & TikTok Shop (30 %)

• TikTok Shop Management: Setup, daily operations, product onboarding, creator collaborations, and performance monitoring of TikTok Shop campaigns and live shopping formats.
• Content Creation (Short-Form Video): Independent production of TikToks, Instagram Reels, and Meta Short-Form Content – including ideation, scriptwriting, shooting, editing, and publishing.
• Creator & Influencer Collaborations: Identification, outreach, negotiation, and coordination with creators who fit PIKA's brand aesthetic and can drive sales via TikTok Shop or Instagram.
• Social Commerce Optimization: Continuous improvement of product detail pages, video hooks, thumbnails, and UGC-based creatives to maximize conversion rates in social commerce environments.
• Community & Trend Monitoring: Active observation of TikTok trends, audio patterns, algorithm changes, and competitor activities to ensure PIKA's content remains relevant and high-performing.
• Brand Storytelling: Translation of PIKA's high-quality, modular brand identity into engaging social-first stories that strengthen brand awareness and promote D2C sales.

Your Profile

You are not just an administrator, but an analytical optimizer with a strong hands-on mentality.

• Professional Experience: You have 2 to 4 years of solid professional experience in e-commerce, ideally with a direct focus on Amazon (Seller Central) and Shopify.
• Expertise: You understand the ranking factors of marketplace algorithms and know exactly which levers to pull to place products on the first page.
• Tech & Data Affinity: You are strong with numbers (Excel/Google Sheets) and have no hesitation in using new digital tools and artificial intelligence.
• Work Approach: You work in a structured, solution-oriented, and highly KPI-driven manner. You work independently and enjoy taking responsibility for your projects.
• Communication: Fluent German and very good English in spoken and written form – essential for smooth communication with our international partners and teams.

What We Offer You

We offer you an agile environment where your expertise has a directly measurable impact on the company's success.

• Scope for Design & Impact: A key role in an internationally growing company with short decision-making processes and the opportunity to actively shape modern processes (including AI integration).
• Growth & Development: Steep learning curves through international projects (e.g., Pan-EU rollouts) and direct collaboration with management.
• Modern Setup: An innovative product portfolio, professional digital workflows (Microsoft 365, Teams), and the provision of all relevant tools you need for your success.
• Attractive Conditions: Fair, performance-based compensation, employee discounts on our products, and a highly motivated, international team.

Ready for your next career step? Then we look forward to receiving your application!