Stackfuel
1 month ago
Digital Web Growth Manager (m/f/d)
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Company information
- Company
- Stackfuel
- Location
- Berlin Germany
- Posted
- 1 month ago
Job description
Job Description
Our website is the central entry point into StackFuel's customer journey, and you will take strategic and operational responsibility for its performance. As a Digital Web Growth Specialist (all genders), you will continuously develop stackfuel.com, optimize content, user guidance, and conversion paths, and ensure that our website impresses technologically, content-wise, and visually.
In doing so, you will work data-driven, structured, and independently on improving UX, GEO visibility, and on-page conversion rates. In close collaboration with Growth, Brand, Dev-Ops, and Sales, you will manage web projects, implement tests, and ensure that our website measurably contributes to our growth objectives.
Focus Areas of Your Role
Strategic and operational ownership of stackfuel.com with a focus on performance, UX, and conversion
Project management of cross-functional web projects, e.g., feature rollouts, tool integrations, or sprint planning
Content Management & Quality Assurance: Maintenance of existing pages, creation of new landing pages, and regular QA
Conversion Rate Optimization (CRO) through analysis of user data, A/B testing, and continuous improvement of user guidance
GEO Optimization (On-Page & Structural) to increase organic visibility and lead generation
Monitoring & Reporting of relevant KPIs (e.g., Conversion Rate, Page Speed, Organic Leads) and derivation of concrete measures
What You Bring
Completed university degree or comparable qualification related to web, marketing, or digital business
Very good German skills (min. C1) and good English
Several years of experience in website, conversion, or growth management
In-depth knowledge of content management, SEO, and conversion optimization (incl. A/B testing), as well as proficient use of CMS systems (especially WordPress/Elementor) and basic knowledge of HTML/CSS.
Analytical, structured working style with a high degree of personal responsibility
Experience with web analytics and CRO tools (e.g., GA4, Hotjar, Google Tag Manager)
*We welcome applications regardless of gender, gender identity, sexual orientation, origin, age, or disability*
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Required skills
- wordpress
- sales
- marketing
- brand
- project management
- monitoring
- german language
- reporting
- quality assurance
- kpis
- independent work
- english language
- sprint planning
- a/b testing
- data-driven
- html
- css
- web
- lead generation
- seo
- cro
- elementor
- analytical
- tests
- growth
- conversion optimization
- page speed
- university degree
- google tag manager
- ga4
- hotjar
- content optimization
- cross-functional projects
- landing pages
- customer journey
- digital business
- dev-ops
- website development
- conversion rate
- web analytics
- content management
- website management
- personal responsibility
- structured work
- strategic responsibility
- operational responsibility
- website performance
- user guidance
- cms systems
- cro tools
- organic visibility
- geo optimization
- web projects
- growth objectives
- growth management
- tool integrations
- digital web growth manager
- digital web growth specialist
- conversion paths
- ux improvement
- geo visibility
- on-page conversion rate
- feature rollouts
- user data analysis
- organic leads
- conversion management
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