Digital Coordinator

Role Responsibilities

Campaign Coordination

• Coordinate approved strategies between Social and Publicity managers and agencies (INK and Mediacom).
• Ensure timely execution and publication of approved activities.
• Identify and integrate real-time trends into campaigns.
• Spot and communicate new partnership opportunities.
• Schedule meetings with potential partners in alignment with managers.
• Ensure campaign ideas from Publicity and Social are well integrated.
• Organize alignment meetings between Social/MC and Publicity/INK to maximize efforts and avoid duplication.
• Manage crossposting schedules and publication timelines.
• Follow up with agencies for wrap-up deliveries.

Presentation & Reporting

• Create visually appealing PowerPoint presentations.
• Design storytelling-driven slides with synthesized elements.
• Report administrative process status to manager.
• Manage vendor onboarding and PO tracking.
• Supervise special audiovisual pieces with agencies.
• Schedule meetings or pitches with audiovisual agencies.
• Ensure final pieces align with approved concepts.
• Review subtitles and include CTA in final content.
• Monitor delivery timelines for special pieces with exhibitors and partners.

Cross-Divisional Responsibilities

Content Creator Alignment

• Validate proposed profiles from INK, MC, and Archer against target audience (core, secondary, persuasive).
• Confirm positive sentiment and flag potential backlash or negative perception.
• Ensure content aligns with the title’s tone and objectives.
• Coordinate delivery of materials and guidelines to influencers.

Content Calendar & Publication Tracking

• Ensure junket interviews and digital activities are published before release date.
• Notify managers of any pending media.
• Track progress of special pieces to meet publication deadlines.
• Coordinate influencer proposals, closures, and executions with INK and MC.
• Monitor influencer campaign performance reports with INK and MC.

Access Lists: Coordinate press, content creator, and partner access to Universal via SAFE.

Content Production: Coordinate with production houses for audiovisual content creation and delivery.

Publicity Coordination

Communication & Reporting

• Upload Publicity highlights to HO deck.
• Share global Social and Publicity strategies from HO.
• Schedule social embargoes and title review dates.
• Align trailer launch calendar.

Seeding Coordination

• Ensure address and contact lists are complete and timely.
• Coordinate shipments with agency or internal team.

Digital Campaign Planning

• Coordinate with LATAM – MC for planning, localization, and timely delivery of social materials.
• Manage Copy Deck completion with MC.
• Coordinate social proposal submissions between agencies.

Talent Transportation: Schedule transportation for star talent with Bulldog/Checking.

Glam Team Coordination: with Rebeca Troncoso.

Social Media Engagement: Coordinate social media contests, winner selection, and prize delivery with MC.

This position is temporary for one year