Capgemini Invent
9 months ago
Data Scientist with MMM @ Capgemini Invent
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Company information
- Company
- Capgemini Invent
- Location
- Polska, mazowieckie, Warszawa Poland
- Posted
- 9 months ago
Job description
YOUR PROFILE 2-4 years of experience in Data Science, Econometrics, or Advanced Analytics. Proven experience developing and maintaining Marketing Mix Models (MMM) at scale. Strong proficiency in Python and/or R for data manipulation, modelling, and visualization. Deep understanding of marketing metrics (ROI, CPx, media elasticity, saturation, adstock, etc.). Experience working with marketing and sales data from sources such as Google, Meta, Salesforce, or Adobe. Solid grasp of statistical model…
Required skills
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