Data Analyst (Human) with Focus on Go-to-Market & Insights

What is it about?

At Event Inc, we want to make decisions consistently based on data. This applies from the go-to-market strategy to conversion optimization, in marketing, sales, and product. With you, we will consolidate analysis expertise in one place and create a common data foundation that everyone can rely on.

Your Role

As a Data Analyst (Human) with a focus on Go-to-Market & Insights, you will be the central point of contact for data analyses along our entire value chain. You will be part of our Product Team and work hand-in-hand with our Data Engineers. You will accompany measures from initial exploration through recommendation to impact measurement.

• Performance in Focus: You will continuously monitor our GTM performance across marketing, sales, and product, from funnel analyses and channel performance to conversion rates.
• Numbers that Make a Difference: You will provide ad-hoc analyses for our teams, always with concrete action recommendations instead of pure reports.
• From Idea to Impact: Together with the teams, you will develop hypotheses and translate them into experiments and A/B tests. With before/after comparisons, you will measure whether measures are truly effective.
• Recognizing Patterns: You will conduct cohort and funnel analyses across customer segments and marketplace areas (e.g., Pharma vs. Automotive). With win/loss analyses on enterprise deals, you will provide valuable input for our sales enablement.
• Optimizing Traffic Channels: In close coordination with marketing, sales, and product, you will optimize our traffic channels, e.g., with a view to SEO/GEO performance and content effectiveness.
• Smartly Automating Reporting: Together with a Data Engineer, you will build an AI and automation-supported reporting infrastructure. This way, your time will be spent on analysis and recommendations instead of manual data preparation.
• Interface with Weight: You will be the central data source for GTM decisions and work directly with our CPO.

What We Like

• Solid Foundation: You have successfully completed a degree or a comparable education in Data Science, Statistics, Computer Science (Business or General), Mathematics, Business Administration, or a similar field.
• Experience That Counts: You bring 2-5 years of professional experience in Data, Business, or Product Analytics. You are familiar with marketing, sales, or marketplace funnel metrics and tracking.
• Analytical Toolkit: You have sound knowledge in data analysis and statistics and know how to develop meaningful KPIs.
• Data in Plain Language: You derive concrete, understandable recommendations from numbers and communicate them in a way that every team can make something of them.
• Structure, Even When Things Get Busy: You work independently and maintain an overview, even when multiple teams need something from you simultaneously.
• Tech Curiosity: You understand code and write it yourself (e.g., Python). Ideally, you have already created analyses with coding agents or built automated, AI-supported reporting. This is not a must, but a big plus.

What You Will Like

• Team Spirit That's Fun: Look forward to a motivated, highly qualified team with flat hierarchies and real cohesion. Additionally, there are regular team events like after-work drinks on the rooftop terrace, culture nights, or game nights.
• Be a Saver: Benefit from exclusive discounts on top brands and travel through PepXpress and Corporate Benefits.
• Well Catered: Of course, the obligatory fruit basket, a muesli bar, as well as cold and warm drinks are available to you at any time.
• Individual Hardware Choice: You decide whether you work with a Mac or a Windows device.
• Working Hours: Our core working hours are from 10 AM to 5 PM. You shape the rest according to your rhythm.
• Office with Wow Factor: You will work with a view of the Elbe River and some of Hamburg's most beautiful sights.
• Pick Your Perk: You choose 20 € benefitsy, 20 € subsidy for the Deutschlandticket, or 20 € subsidy for Urban Sports.
• Growth: We support your further development with a learning budget of 300 € per year.
• Secured for the Future: You receive up to 100 € monthly for your retirement provision and asset accumulation goals (bAV & VWL).

Your Contact Person

Hellen, our Talent Acquisition Manager

Find Jobs in Germany on Arbeitnow