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CRO Manager - E-Commerce (m/w/d) in Vollzeit
Job description
π Globalist is DIE leading Performance-Marketing Agency for national and international digital marketing strategies, made in Stuttgart!
Our agency is divided into Paid Search, Paid Social, and Organic Search, and we already manage over 370 customers. We manage a yearly ad budget of β¬60 million and combine strategy with operational scaling expertise. Thanks to direct Google and Meta trainings, we set up modern, data-driven performance optimization.
We work for clients such as Boehringer Ingelheim, La Marzocco, NΓΈ Cosmetics, ASAM BEAUTY, OLAKALA, and many more!
What sets us apart: Our heart beats for e-commerce. We don't just manage top brands but also run our own e-commerce shops. This means you can develop in areas like user research, data-driven optimization, and Shopify ecosystem, and measure the results of your work directly against actual sales figures.
Aufgaben
As CRO Manager at Globalist, you optimize e-commerce shops so that visitors become buyers β data-based, hypothesis-driven, and with direct impact on our customers' revenue. You are the interface between data, design, and development and steer CRO projects from analysis to implementation.
This is what we expect from you:
- You analyze conversion funnels, user behavior, and shop performance of our e-commerce customers with GA4, heatmap tools, and session recordings β and lead concrete optimization hypotheses from there.
- You design A/B tests and personalization measures, prioritize them based on uplift potential, and accompany the entire testing process until statistically valid evaluation.
- You take over stakeholder management for our customers: You present test results, explain complex CRO relationships in a clear and understandable way, and lead to clear action recommendations.
- You create wireframes and clickable prototypes in Figma to make optimization ideas quickly graspable β for customers, developers, and internal teams.
- You work closely with web developers together and bring basic technical understanding (HTML/CSS, JavaScript basics) to accompany implementations and review them.
- You work cross-functionally with our SEA-, Paid-Social-, and SEO-teams to identify channel-overlapping optimization potential and lift it together.
Qualifikation
This is what you bring (Must):
- 2β3 years of professional experience in the field of CRO, e-commerce, or UX β ideally in an agency or an e-commerce company
- Numerable experience in e-commerce: You know typical funnel structures, know where shops lose and what conversion levers are in online retail
- Safe stakeholder management: You can communicate test results and optimization strategies clearly to customers and represent them convincingly
- Safe handling of Figma β you can translate hypotheses into wireframes and prototypes without waiting for developers
- Basic technical understanding (HTML/CSS, JavaScript basics) to communicate with developers and review implementations
- Experience with A/B testing tools (e.g. VWO, Optimizely, AB Tasty) and Google Analytics/GA4
- Fluent German skills (C1) for direct customer consulting
This is the icing on the cake (Can):
- Experience with heatmap and session recording tools like Hotjar or Microsoft Clarity
- Knowledge of Shopify, Shopware, or other e-commerce systems
- Interest in AI-based optimization and GEO (Generative Engine Optimization)
Benefits
At Globalist, you work in a cross-functional team that thinks about performance not just for customers but also for itself. CRO is not a silo β you work daily with SEA-, SEO-, and Paid-Social-experts together and benefit from a broad knowledge pool. Learnings are openly shared, test results are celebrated together. Our own e-commerce brands in the fashion and outdoor sectors serve as a playground: New hypotheses are tested before they are scaled to customer projects.
Your workday:
- Flexible working hours π
- Modern office directly in the Stuttgart city center with rooftop garden βοΈ
- Height-adjustable desks and your own MacBook upon employment π»
Your development:
- Insights beyond CRO β supply chain, product development, shop systems, and paid marketing
Your extras:
- Free DB Germany ticket or parking in the city center π
- E-Gym Wellpass for your fitness and health ππ½
- Free drinks and coffee in the office π₯€
This is self-evident to us:
- Great team spirit and appreciative atmosphere π
- Flat hierarchies and short decision-making paths
- Structured onboarding from day one π
Sounds like you? Then we look forward to your application β preferably with concrete examples or cases that show how you have measurably improved conversion rates in e-commerce.
π This is not a remote position.
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Company information
- Company
- Globalist GmbH
- Location
-
Stuttgart
Germany - Posted
- 4 months ago
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