CRM Sr Analyst

PedidosYa is part of Delivery Hero, a leading global delivery service company present in ~65 countries. PedidosYa is the technology leader in delivery and quick-commerce in Latin America. It's a simple, fast, and accessible platform that connects millions of users, companies, and couriers with a wide variety of products and services. PedidosYa operates in 15 countries in Latin America, and in 2020 launched PedidosYa Markets, the first 100% digital market that delivers food and home articles in 15 minutes. Delivery Hero is listed on the Frankfurt Stock Exchange since 2017 and part of the MDAX index.

Description of the job

• Responsible for creating CRM campaigns for the entire lifecycle of our users, including automation and ad-hoc communications.
• Create the strategy and framework for rapid testing in CRM channels
• Manage from start to finish the development and execution of email campaigns. Includes work and collaboration with the regional CRM team and designers.
• Structure and monitor complex journeys, triggers, and automations with static and dynamic content.
• Create flows of user purchase processes that generate conversation and engagement.
• Analyze campaign results, develop benchmarks, and reports.
  
  

Requirements

• Prior experience of over 2 years in CRM, customer marketing or customer engagement.
• Strong analytical skills, able to create strategies based on data and campaigns from start to finish.
• Knowledge of SQL and Python
• Data extraction and analysis for generating action plans
• Measurable test results and campaign development for different channels such as email, SMS, push notifications.
• Familiarity with CRM technology and database segmentation tools.
• Skills in organization, independence, multi-tasking, and attention to detail
  
  

Additional Information

In PedidosYa, impact is not just measured by results but also by how we achieve them. We seek the best talent: people who resonate with our values, the way we think, decide, and collaborate every day.

The impact you make is key, but the “how” you do it is what defines us. Playing as a team, we make business and our ecosystem grow while simplifying daily life for millions of people.

👉 Know our values here.

The diversity of talent powers our Culture and organization. We play as a team in everything we do, and what we love most about that is promoting the creation of diverse and inclusive teams that can bring different perspectives to PedidosYa. Our job opportunities are open to all people, regardless of gender identity, sexual orientation, ethnic origin, religion, age, disability, and/or other individual characteristics.

If you need any reasonable adjustment or accessibility accommodation for an interview, please don't hesitate to clarify in your application. Additionally, feel free to indicate your pronouns (he/she/elle) from the first contact.

#CulturaPeYa #TheDiversityEmpowersUs