CRM Manager:

We are looking for a creative and writing-strong personality who is eager to enrich our CRM team with fresh ideas and drive! You feel at home in the food industry and enjoy developing appealing content that will excite our community? Then you're exactly right with us!

Your Responsibility

1. Plan and Create CRM Campaigns and Flows: You conceptualize and create appealing email campaigns, WhatsApp newsletters, and seasonal print mailings that make our brand emotionally experiential and strengthen customer loyalty.
2. Personalization and Segmentation: You develop individualized and segmented content based on the behavior and preferences of our customers to ensure a tailored approach and maximize the relevance of our messages.
3. Reporting and Analysis: You analyze the success of your campaigns and flows independently using relevant KPIs. You derive optimization opportunities from this and develop ideas and strategies for improving customer experience.
4. Create Engaging Content on Our Website: You are responsible for the magazine section on our website with engaging articles and content, ensuring more visits and a rounded customer experience.
5. Storytelling and Creative Writing: You use your strength in writing to develop captivating messages that inspire, inform, and encourage interaction among our customers.
6. Nutrition Focus: You research and prepare relevant topics around nutrition that interest our target group and enrich our content to create a genuine added value.
7. Collaboration within the Team: You work closely with the marketing, product, and e-commerce teams to ensure that all CRM measures are strategically aligned and strengthen our brand message.

This makes you out:

• At least 1 year of experience in the field of CRM or marketing
• You optimize gladly with the goal of continuously improving performance and test extensively
• You have a basic understanding of CRM data and know how to evaluate and analyze it
• You work very well in teams with an agile working style
• You are open-minded and have excellent communication skills
• You are creative, solution-oriented, and decision-making, with an eye for detail
• You like to delve into topics and can convey information briefly, precisely, and descriptively
• You see work, pack proactively, and burn for moving our company forward
• You speak fluent German (C1) and business English and are very good in writing and speaking

Plus points:

• Familiarity with Klaviyo and/or Shopify
• Experience with SEO and creating content based on it
• Degree in Business Administration, Marketing, or Communication

This is what we offer you:

• Eigenverantwortung from day 1 - shape the growth of our company and define with us a whole industry anew.
• A lot of space for you to learn and grow. Personally and professionally.
• We work with OKRs, which allow you and us to measure our success from month to month
• A wonderful office in the heart of Berlin, directly on the canal.
• Naturally a lot of free food :)
• Flexible working hours, so you can fit in your sports before or after work, or even just relax!
• The office is standard, but you can plan unlimited remote days
• Savory discounts for you and your friends in our online shop