Creative Strategist

What is Leads Power?

An agency whose core business is lead generation, with an e-commerce division in full development. We manage large advertising investment budgets, and the company is driven by talented teams.

On Social Ads, creative work is paramount. We are looking for the person who will feed our pipeline of concepts and who will never run out of ideas.

Your Role

You are the idea machine of the team. You find the concepts and angles that scale accounts, you get them produced, and then you analyze the results.

This position is strategic, not operational: you imagine and you manage, the studio executes.

What You Do Daily

• You meticulously examine competitor ads and top spenders to uncover strong concepts: what's running, for how long, why it works

• You follow organic trends (TikTok, Reels, formats, codes, sounds) and transform them into ads that convert

• You are continuously proactive: every week, new concepts and new angles to test

• You feed the pipeline so that accounts never suffer from creative fatigue

• You analyze the results of the creatives you've pushed: what works, what flops, and why

• You re-inject these learnings into the next wave of concepts

Who You Work With

• Performance Managers: they manage accounts, provide you with figures and constraints, you bring them ideas. Together, you build the test roadmap and challenge each other.

• The Creative Studio (designers, editors, motion designers): you brief them and supervise them so that what you have in mind comes out exactly as you imagined. You validate before launch and give them feedback on performance.

Your Profile

• You are hyper curious: you watch ads by reflex, you scroll with a strategist's eye

• You have 1000 ideas a minute and can turn them into clear briefs

• You have experience with Social Ads creatives (Meta as a priority, TikTok and Snap as a plus)

• You read numbers (CPL, CPA, ROAS, hook rate, hold rate, CTR) and draw ideas from them

• You have a knack for copywriting and direct response

• You know how to brief, challenge, and give feedback

• You have concrete examples of creatives you have designed and their results

This Role Is Not For You If

• You want to do design or editing yourself

• You wait to be told what to look for

• You have no concrete achievements to show

What We Offer

• 100% remote work: you work from wherever you want

• Real impact: your concepts scale accounts with large budgets

• Playground: multiple verticals, many things to test

• A team behind you: performance managers, studio, automation

• Autonomy to propose, test, and structure the creative department

• Evolution tied to your results

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