Activate Talent
11 months ago
Creative Strategist - 41104385610
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Company information
- Company
- Activate Talent
- Location
- South Africa South Africa
- Posted
- 11 months ago
Job description
Job Title: Creative Strategist Job Type: Full-time / Remote Work Hours: PST Job Overview: We’re helping our client, a fast-growing DTC eCommerce brand, find a Creative Strategist to own the full lifecycle of performance ad creative from ideation to launch and optimization. In this role, you’ll collaborate closely with the media buying team to craft high-converting static and video ads across platforms like Meta, TikTok, and YouTube, driving both creative quality and performance results. Responsibilities: * Own the full creative lifecycle, from ideation to launch and optimization, for all performance ad creative. * Develop and execute a comprehensive creative strategy that aligns with the brand’s goals and target audience. * Collaborate with the media buying team to understand campaign performance, identify opportunities, and optimize creative assets. * Conceptualize, create, and iterate on high-performing static and video ads for platforms like Meta, TikTok, and YouTube. * Conduct market research to stay up-to-date on industry trends and best practices. * Analyze data and performance metrics to identify areas for improvement and implement data-driven optimizations. * Manage and mentor junior creatives, providing guidance and feedback to help them grow and develop their skills. Qualifications: * 3+ years of experience in a creative role, with a focus on performance marketing. * Proven track record of creating high-converting ad creative for platforms like Meta, TikTok, and YouTube. * Strong understanding of performance marketing principles and best practices. * Experience with A/B testing and data analysis. * Excellent communication, collaboration, and project management skills. * Ability to work independently and as part of a team. * Strong portfolio showcasing relevant creative work. Benefits: * Competitive salary. * Health, dental, and vision insurance. * Paid time off. * Remote work. * Opportunity to work with a fast-growing DTC eCommerce brand. * Collaborative and supportive team environment.
Required skills
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