Copywriter (m/f/d) – Ads & Webinars

Job Description

About Teaching Socials

Teaching Socials is the leading management consultancy for personal brands in the finance & real estate sectors in the DACH region. In just 2 years, our team of 25 high-performers has built a consistent monthly growth of over €750,000. We combine visibility, customer acquisition, and business growth into one system – and you ensure, with your copy, that attention turns into qualified leads, prospects into customers, and good offers into measurable results.

What's in it for you:

• Strong Team: Family-like environment, shared successes, and birthdays
• Fast Tracks: Your ideas are implemented internally instead of getting lost in endless decision-making loops
• Direct Impact: Your texts directly influence the performance of our ads, webinars, and funnels
• Growth: You work on different offers, target groups, and campaigns, continuously developing your copywriting skills

What you bring to the table:

• Demonstrable experience in copywriting, ideally with a focus on direct response, paid ads, webinar scripts, or comparable sales-oriented texts
• A portfolio with concrete work samples and ideally measurable results of your previous copy
• Sound understanding of sales psychology, target group approach, purchasing motives, and objection handling
• A strong sense for hooks, headlines, storytelling, and convincing chains of argument
• Understanding of performance marketing, funnels, and the role of copy within the customer journey
• Confident handling of relevant marketing metrics such as CTR, CPC, CPL, and conversion rate
• Analytical thinking: You understand why a message works, derive hypotheses, and translate insights into better texts
• Fast implementation: You can develop multiple ideas and copy variations under time pressure without sacrificing quality
• Feedback mentality: You question your work, accept criticism, and consistently optimize your texts
• Self-responsibility: You don't wait for complete briefs for every single step but research, think along, and contribute your own ideas
• Native-level German and a keen sense for language

You are probably not a good fit for us if...

• you prefer writing creatively sounding texts rather than texts that pursue a concrete goal
• you primarily see copywriting as formulating rather than strategic selling
• you rely on gut feeling and ignore performance data in your work
• you write generic advertising copy without truly understanding the target group, offer, and purchasing motives
• you merely rephrase existing templates instead of developing your own angles and arguments
• you take feedback personally instead of using it as an opportunity for improvement
• you spend a long time perfecting individual texts but struggle to deliver new variants quickly
• you prefer to wait for perfect briefs instead of researching independently and taking responsibility
• clear goals, numbers, tests, and a performance-oriented environment rather deter you
• you are simply looking for a job and are not willing to develop yourself professionally and personally

Job Requirements

Sounds like you? Then let's find out if we're a good fit – apply now!

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