Content Marketing Manager (All genders)

We are looking for a Content Marketing Manager to join our team in Munich/Vienna. In this role, you will be responsible as the point of contact for our most important suppliers and will be characterized by planning and implementing content strategies. Furthermore, you will play a key role in developing and maintaining central, international content projects. The close cooperation with various departments (Vendor Management, Campaign Management, Graphics, Digital Marketing etc.) is essential.

Job Description

• Content Strategy: Conceptualization and development of content strategies according to our marketing goals and our marketing catalog (brand shops, social media, magazine, product detail pages, mailings etc.) as well as strategic consulting based on KPIs and derivation of concrete action recommendations. This results in the development of creative approaches for further developing the cooperation portfolio.
• Content Project Management: Independent development and management of central content projects at an international level (full-funnel campaigns, mailings, video projects, social media initiatives).
• Content Management: Creation of German master content and coordination of roll-outs, briefing banners
• Digital Marketing: Coordination of briefings for suppliers, strategic consulting on design issues and management of all offsite assets for Google/Meta campaigns of the supplier.
• Landingpages: Strategic consulting, conceptualization, and maintenance of landing pages and brand shops; participation in developing templates and features that meet both the requirements of the suppliers and our company.
• Brand Ambassadorship: Ensuring compliance with co-branding guidelines for integrating supplier content and strategic consulting in this area.
• Business Routines: Ensuring deadlines, creating convincing presentations on marketing concepts, supporting the marketing and content annual planning of the supplier