Content Engine für Founder-Voice (m/w/d)

You build reach — but not your own. You are the person who works in the background and lets others shine. You know how to turn a founder's conversation into a reel that people share, an email newsletter that is read, and a LinkedIn post that reaches the right target audience. You have no taste for corporate marketing and also no desire to participate in discussions about the meaning of AI in workflows. You want to multiply a voice that has something to say.

Then keep reading.

Neurawork is an AI consulting firm with its own framework — Operational AI — for SMEs. In addition, we offer training programs for freelancers and small businesses. Our management team has substance, attitude, and something to say. What we don't have: a content engine that elevates this voice to the level it deserves.

This is your role. You build and operate the content engine around the voice of our management team — on Instagram, in email marketing, on YouTube, and LinkedIn. You multiply what's already there. You don't invent the voice. You give it reach.

And you start from a high point: 16,000 followers on Instagram, 12,000 on LinkedIn, over 250,000 sent emails per month. This is your starting point, not your goal.

Aufgaben

Capture — You get the substance out.

• You find your way to efficiently tap into the management team's expertise — whether through short calls, voice memos, Slack threads or something of your own. As long as you turn little founder time into a lot of content material and build yourself a idea bank, quote archive, and story backlog.

Systemize — You build the machine.

• You translate founder substance into platform-native formats (reels with logic, newsletters with voice, YouTube long-form with structure, LinkedIn posts with hooks) and work with templates, hooks, and templates that you yourself build and continuously adapt. You don't create content based on gut feeling, but rather based on KPIs and system behind it — and AI is self-evident in the workflow, not a discussion topic.

Distribute — You publish what works.

• You regularly publish and platform-natively on Instagram (reels, carousels, stories), in weekly newsletters, on YouTube (long-form + shorts) and LinkedIn — measure what pulls, and adjust per platform. Crossposting without platform logic is not a workflow.

Sparring with the management team

• You are a direct sparring partner for the best marketing statements — not a receiver of briefings, but a thinker. You work directly with the founder. No marketing layer in between.

Collaboration with our videographer

• We have a pro in the team for video and photo production. You brief him, he produces. Simple reels, short cuts, and easy editing you do yourself — if it gets bigger, it goes through him.

What this role is not

• No corporate LinkedIn maintenance with stock photos and slogans.
• No editorial plan management without your own output.
• No pure agency coordination — external occasionally, responsibility at you.
• No classic marketing setup with a large team. You are the marketing engine, not its leadership.
• No own video production on pro level expected — we have the videographer for that.
• No discussion about the use of AI in your workflow.

Qualification

• 3+ years of experience in content creation, social media production or founder ghostwriting.
• Demonstrable reach — either for your own or someone else's profile. We want numbers or at least examples that show what you've built.
• You master at least one of the platforms (Instagram, email marketing, YouTube, or LinkedIn) really well and play with at least one additional platform on a production level.
• Native-level German, secure English.
• AI is part of your workflow. You know where it helps and where it kills substance.
• Residence in Germany (non-negotiable).
• Bonus: Experience with B2B consulting, IT services or technical products — understand the language of freelancers and SME management teams.

Benefits

• Thought leader as input provider. You work at the forefront of AI shaping in Germany, not in the wake.
• 100% remote, residence in Germany required.
• Direct access to management team. No filters, no layers.
• In-house videographer as sparring partner for all larger video and photo productions.
• Full ownership of the content engine.
• Tools, budget, and freedom to build cleanly.
• Payout will be clarified in a personal conversation.