CMO D2C & E-Commerce (gn)

We are looking for a CMO who is responsible for marketing, brand, and growth as part of the leadership team, with direct access to the management board. Our customer is an established e-commerce brand with exciting fashion products and multi-million dollar sales. After completing a rebranding process, the brand is now clearly positioned in the market, and the business model is functioning. Now it's about taking the next growth step: new products, new markets, international roll-out — driven by a financially strong investor. For this, we are looking for a CMO who develops marketing and growth strategies, sets priorities based on performance, brand, and CRM, and steers data-driven growth.

​

Your Tasks

As part of the leadership team, you will report directly to the management board and be responsible for marketing, brand, and the growth of the D2C business. This includes:

• You develop the marketing and growth strategy and set priorities based on performance, brand, and CRM.
• You are responsible for the marketing budget and channel mix and steer data-driven growth.
• You develop the brand and positioning further, also with a view to new products and international markets.
• You lead the representatives for performance, brand, CRM, and shop and build the second management level.
• You present the growth plan and KPIs to the management board and shareholders.

​

Your Profile

• You have already been responsible for marketing at a D2C/e-commerce company, e.g. as CMO, VP Marketing or Marketing Director.
• You have developed strategy and budget, operated channels, and driven growth measurable.
• You have developed a brand further, positioned it, and ideally internationalized it.
• You have built a marketing organization and led it over several representatives.
• You communicate in German and English confidently.

​

We Offer

• Responsibility for marketing, brand, and growth as part of the leadership team, with direct access to the management board.
• An established brand that you can strategically develop and scale internationally.
• Much room for maneuver and short paths to quick decisions.
• A financially strong investor who shares big growth plans.
• An attractive remuneration model consisting of fixed salary, bonus, and mid-term incentive.

​

The process runs completely confidentially. Before we send you the documents to our customer, you will receive a genuine insight into the company, task, and framework conditions from us, and only after your explicit consent do we proceed. We look forward to the exchange. Please upload your CV beforehand so that we can estimate the basic match.

Find Jobs in Germany on Arbeitnow