Channel Marketing Manager

Channel Marketing Manager – America Region | Midea Group Midea Group is one of the world’s largest home appliance and air solutions companies. Every day, we work to make life easier, more efficient, and more connected. Our culture is rooted in innovation, collaboration, and operational excellence—and we believe in the power of our people to drive meaningful growth. We are looking for a Channel Marketing Manager to lead channel marketing strategy and execution across the Americas, partnering closely with cross-functional teams to develop and execute go-to-market plans that drive business results. This role will be responsible for developing and executing comprehensive channel marketing strategies, including market research, competitive analysis, brand positioning, and campaign development. The ideal candidate will have a strong understanding of the Americas market, as well as experience in developing and executing successful channel marketing programs. Key responsibilities include: • Developing and executing comprehensive channel marketing strategies that drive business results • Partnering closely with cross-functional teams to develop and execute go-to-market plans • Conducting market research and competitive analysis to inform channel marketing strategies • Developing brand positioning and messaging for channels • Creating campaign development and execution plans • Collaborating with internal stakeholders to ensure alignment and effective communication • Analyzing and reporting on program performance and ROI. We offer a dynamic work environment, opportunities for professional growth, and a comprehensive benefits package.