Business Development Manager

Location: Singapore
Department: Membership Experience
Reports To: Chief Marketing Officer / Head of Strategic Operations

Role Overview

The Sales Manager is responsible for leading Morrow Health’s membership sales function - driving revenue growth, building a high-performance sales team, and designing the full sales playbook and operational SOPs. This role is highly results-driven and requires hands-on leadership in hiring, training, coaching, and optimising sales performance.

Key Responsibilities

Sales Strategy & Revenue Delivery:

• Own and achieve monthly, quarterly, and annual membership sales targets.

• Develop pricing strategies, sales promotions, referral systems, and corporate membership programmes.

• Track key sales metrics such as conversion rates, show-up rate, lead pipeline health, revenue per consultant.

Team Leadership & Development:

• Recruit, train, and lead a team of Membership Consultants and Sales Executives.

• Conduct weekly coaching, role-play sessions, call reviews, and performance reviews.

• Establish sales KPIs, commission structures, incentives, and career progression pathways.

Sales Playbook & SOP Development:

• Build and maintain the Morrow Sales Playbook including scripts, consultation flows, objection handling, and CRM workflows.

• Set daily operations SOPs - briefing rhythm, reporting templates, CRM documentation, handover to Membership Experience team.

Training & Capability Building:

• Design onboarding and continuous training for sales staff - product knowledge, emotional intelligence selling, lifestyle coaching.

• Conduct performance reviews and competency-based assessments.

Cross-Functional Collaboration:

• Partner with Marketing to optimise lead generation campaigns and conversion funnels.

• Align with Operations and Membership Experience teams for seamless onboarding.

• Work with Finance on revenue forecasting, commission payout, and target setting.

Requirements

• Diploma or Degree in Business, Sales, Marketing or relevant field.
  

• Minimum 5 years in sales, with at least 2 years managing a sales team.
  - Experience in membership-based models (fitness, spa, wellness, medical clubs, hospitality) preferred.
  

• Strong leadership, persuasive communication, problem-solving, and performance coaching ability.

• Commercially driven with a structured, process-oriented mindset.
  

• CRM system usage, sales reporting dashboards, pipeline management.
  

Bonus: The ideal candidate has strong experience in lifestyle or wellness membership sales (fitness clubs, medical-wellness facilities, luxury hospitality, etc.) and is passionate about building a scalable sales engine that delivers commercial success and premium member experience.

Benefits

Why Join Us

This is a career-defining opportunity to shape the future of longevity medicine while working alongside world-class clinicians and technologists. You’ll contribute to initiatives that directly lead to extending human healthspan while establishing Singapore as the global hub for longevity innovation.

Morrow is an equal opportunity employer committed to building a diverse and inclusive team.