Brand Strategy & Social Media (Intern)

Build a brand from scratch. With good ideas – and a plan behind them.

Fortisana is a scientifically based all-in-one drink for people over 40 who want to stay active. The product is ready. How we make it into a distinctive brand is what we are shaping now. This is exactly where you come in.

Behind Fortisana are Piran, Leon, and Max:

• Piran co-founded KoRo and built it into one of Germany's most successful food brands over nine years.

• Leon is a nutritionist and grew up in the world of dietary supplements. His family has been producing dietary supplements in Germany for over 25 years.

• Max has already supported more than six startups and most recently learned at 1KOMMA5° how to turn a vision into an operationally excellent company.

You give Fortisana a stance, language, and its own style on social media. And you find out which messages resonate with which people.

What you will do with us

• You translate strategy into content. From our positioning, you develop messages, tonality, and formats for different target groups and purchasing motives.

• You ask good questions and test your answers. You formulate hypotheses, develop suitable content, and define how we will measure their success.

• You implement yourself. You write texts and produce short videos, stories, and image series – from the initial idea to publication.

• You learn from numbers. You evaluate results, draw conclusions, and prioritize the next tests.

• You listen. You feed questions and feedback from the community back to the team so that we can further develop the brand and offering.

What you bring with you

• You think in terms of target groups and impact. You can explain who a piece of content is intended to reach and why you are implementing it in that specific way.

• You have already tried something. Show us a channel, a campaign, a university project, or a personal project. What matters is what you have done and learned.

• You combine creativity with analysis. You read numbers and derive decisions from them.

• You communicate confidently. Excellent written and spoken German and English skills are a prerequisite. You formulate confidently, precisely, and in a target-group-oriented manner in both languages.

• You handle health topics with care. You make complex content understandable without exaggeration.

• You are on-site. You can work with us full-time in Berlin for six months.

• A plus: Experience in marketing, brand building, or communication, as well as with video and editing.

What we offer you

You will help shape what Fortisana looks like, sounds like, and feels like. In return, you will receive creative freedom, responsibility, and direct feedback from the founding team. The market is crowded. We want to stand out – with good ideas and the courage to try them out.

In six months, you will develop your skills in brand strategy, storytelling, and production, and build a portfolio that bears your signature. After a successful internship, there is the possibility of a permanent full-time position with a company share.

Show us your work 🤎

Send us three pieces of work that you are proud of. For each piece, state specifically what is yours: idea, script, filming, editing, or publication – and whether it was created on the job, for a client, or as a personal project. If available, include results and what you learned from them. We also need your location, your possible start date, and a short profile or CV.

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