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Brand Partnerships & Business Development Manager
Job description
Position Objective:
Develop and implement Mentiras Brand's commercial alliance strategy to increase brand reach, generate new business opportunities, and create collaborations with companies, brands, and organizations that strengthen the business's positioning and profitability.
Responsibilities:
Business Development
Identify growth opportunities for Mentiras Brand.
Design the annual alliance strategy.
Prospect national and international brands.
Seek new business lines for the brand.
Strategic Alliances
Negotiate commercial collaborations.
Develop co-branding campaigns.
Manage sponsorships.
Create brand experiences with third parties.
Build long-term relationships with strategic partners.
Licensing and Merchandising
Identify opportunities to license the brand.
Seek collaborations for exclusive products.
Negotiate royalties and commercial agreements.
Coordinate launches with Design and Marketing.
Commercial Management
Prepare commercial proposals.
Prepare presentations for brands.
Negotiate contracts.
Follow up on each negotiation.
Internal Coordination
Work hand-in-hand with:
Marketing Department
Art Department
Production
Social Media
E-commerce
Public Relations
KPIs
Value generated by alliances.
Number of alliances closed.
Revenue from collaborations.
ROI per alliance.
Reach generated.
Leads obtained.
Increase in merchandising sales.
Sponsorships secured.
Average negotiation time.
Ideal Profile
Experience
+7 years in:
Brand Partnerships
Business Development
Licensing
Sponsorships
Marketing Partnerships
Ideally in:
entertainment
mass consumption
retail
agencies
streaming
fashion
sports
Skills
Excellent negotiation.
Commercial development.
Networking.
Executive presentations.
Commercial storytelling.
Strategic thinking.
Organization.
Project management.
Advanced English.
Plus
Experience with:
Licensing.
Entertainment.
Events.
Merchandising.
Experiential marketing.
Influencer marketing.
Public relations.
Required skills
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Company information
- Company
- Mentiras el musical
- Location
-
México, Ciudad de México
Mexico - Posted
- 1 week ago
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